Culture Study Podcast

All Your Book Trends Questions, Answered

Culture Study Podcast

Show Notes

GOD THIS EPISODE IS GOOD. I absolutely love talking about the publishing industry with Alyssa Morris: she has such a sharp eye for what makes people feel things (and what does and does not make people buy books). Every time we talk I swear we could go another two hours, but this time we try our best to limit ourselves to just over one. We talk about the feeling that "high-concept" books are everywhere, Yesteryear and its siblings, cozy fantasy, Dungeon Crawler Carl's Audible exclusive deal (and what the author is doing to make it more accessible), why SO MANY NOVELS take place in WORLD WAR II, how Theo of Golden went big with boomers, and, of course, the slow burn success of The Unselected Journals of Emma M. Lion. It's such a fun ride. Also: when we recorded, I'd only read the first Emma M. Lion — I am now fully obsessed, on Volume Five, and can't wait to do a whole pod on the series when Volume Nine comes out in February. I have also been apprised by ex-Mormon/Mormon pop culture expert Meg Conley that Brower is absolutely Mormon, so take this as an update to our uncertain discussion of Brower's religion.

Thanks to the sponsors of today's episode: Get 15% off OneSkin with the code CULTURE at https://www.oneskin.co/CULTURE Get $35 off your first box of wild-caught, sustainable seafood—delivered right to your door. Go to: https://www.wildalaskan.com/CULTURE. Ready to upgrade your eyewear to something functional, fashionable, fun, and affordable? Head to goodr.com/CULTURE to claim $10 off your first order. Ollie. Feed the Obsession. Go to ollie.com/culture and use code culture to get 70% off your first box! Show Notes: Follow Alyssa on Instagram here Learn more about her work as an agent here GO SUBSCRIBE TO ROMANCING THE PHONE (and read the most recent piece on ACOTAR's very curious period panty partnership) We talk about The Poison Daughter (which hit #1 on the NYT Bestseller List and Alyssa agented) Beth Brower's Substack is a must for Emma M. Lion fans — a real treasure trove of sidequests A transcript for this episode is available here We're currently looking for your questions on the following topics: FANCY JOURNAL / PLANNER CULTURE with Alex Sujong Laughlin — what fantasy of self are we chasing? What works, what pisses you off, what feels like pandering? WTF IS GOING ON WITH TELEVISION RIGHT NOW with Phil Maciak and Kathryn VanArendonk — podcasts-as-television, Netflix's Second Season Problem, what the networks aren't learning from Widow's Bay, ask us more! WOMEN LEAVING THE (CHRISTIAN) CHURCH — what are you seeing, what are you curious about, what are they leaving for? VENMO CULTURE: People who won't let you treat, people who say they're gonna Venmo you after you put a big dinner on your card and then don't, the utility (and annoyance) of Splitwise, Venmo-ing for a $4 coffee... convince Melody that there's an episode here LOW KEY SUPER RICH PEOPLE — ever since I read this piece on 'American Gentry' I've wanted to do a big episode about how the real (diffuse) wealth in this country is people who own care dealerships, HVAC companies, and other "pass-through" S-Corps. How does that wealth persist, what power does it wield, why do they vote the way they do, WHO ARE THEY, REALLY? (We're talking with some economists who've really crunched the numbers on this, so it's gonna be fascinating) Anything you need advice for/want musings about for the AAA segment. You can ask about anything — it’s literally the name of the segment.

Join the ranks of paid subscribers and get bonus content, access to the discussion threads, ad-free episodes, and the knowledge that you're supporting an indie pod trying to make its way in the world. Got a question to submit, a prompt for Ask Anne Anything, or an idea for a future episode? Tell us here. Catch up on everything else happening in the Culture Study universe here. Transcripts will be available here within 24 hours of publishing.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com

More from Culture Study Podcast

Oct 25, 2026

A psychological thriller about writing with three movie stars — sign me up! Let's do this! This is extremely my shit! But Verity has so much going wrong: bad writing, incoherent acting, a hesitancy to embrace the abject, a text that wishes it was Rebecca, a distractingly cool house, Dakota Johnson being Dakota Johnson.....it's quite bad. And yet, both Margaret and I agree: we had a pretty fun time at the movies. Contradictions abound. Also discussed: the bad mother trope, favorite worst passages from the book version, the return of Josh Hartnett, a very weird understanding of book publishing, The Hand That Rocks the Cradle, what Gone Girl does that Verity cannot, and naming your kid Crew.

Oct 21, 2026

The third installment in our BACK TO SCHOOL Fashion Series is here! Corinne Fay is one of my favorite style writers — in part because she's writing for people that "Style" has largely ignored. She's out here finding the clothes that are actually inclusively sized, that work on all sorts of bodies, and that fit with your vision of self and gender. Her work delights me and expands my own style repertoire, and I think you, too, will be delighted as we work through so many listener questions about the everyday problems of just getting dressed. How do you figure out your style vs. what media has said should be your style? How do you find your sense of style postpartum? How do you deal when shopping for clothes feels like distress? How do you figure out your late-in-life queer style? We tackle them all.

Oct 14, 2026

This episode is so chaotic! (Also very fun, very interesting, and obviously very smart.) All of our best laid plans for how it would go went straight out the window — that's what happens when you talk to two of the smartest, most introspective personalities in podcasting right now. We talk about NPR Voice (and how it's continuing to change), ticks of rural speech, what people actually mean when they say 'I didn't know you were Black' or 'I didn't know you were gay,' and so much more. This episode is a real just trust me — I hope you laugh as much as we did.

Oct 7, 2026

This is not an episode about whether or not you should delete your social media accounts — we've had that conversation, and we'll keep having that conversation. Instead, this is an episode about all the weird habits we've developed around posting: posting on vacation, posting (or not posting) when sick or on leave, posting about your everyday life to your 200 followers like you're an influencer. It's about what compelled us to start posting in the first place — all the small pleasures of knowing things about people — and how those pleasures have been wrung out of the process. Social media taught us a different way of telling the story of our lives. But now those stories feel dystopian and uncanny. Is it the end of posting as we knew it? Kathryn Jezer-Morton, author of the fantastic new book The Story of Your Life: How Social Media Shapes the Way We Experience Everything, joins the pod to work through these questions and more.

Sep 30, 2026

It feels like a real symptom of the modern age that an article of clothing can just start... following you around online. There it is, in your Instagram feed (again, and again, and again). But it's also there in between paragraphs while you're reading the New York Times, or suggesting you click while you're sifting through your Buy Nothing group on Facebook, or accosting you every tenth video on TikTok. It'd be one thing if these things were cute... but so many of them feel like they're trying to make fetch (or a barrel leg) happen. I'm so thrilled to have veteran fashion journalist Cheryl Wischhover here to explain how an item of clothing goes viral (we tackle so many of your specific asks) and how virality, e-commerce, and influencing intertwine. This is an absolutely fascinating ep — I can't wait to hear your thoughts! Thanks to the sponsors of today's episode: Machine Washable Rugs, Made Better. For a limited time only, our listeners get 10% off + free shipping at tumbleliving.com/CULTURE Ollie. Feed the Obsession. Go to ollie.com/culture and use code culture to get 70% off your first box! Listen to rePROS Fight Back wherever you get your podcasts. Get $35 off your first box of wild-caught, sustainable seafood—delivered right to your door. Go to: https://www.wildalaskan.com/CULTURE Show Notes: Strongly suggest subscribing to Cheryl's newsletter, Good for Your Age Her piece on the Ruti pants that made me want to pod with her immediately Cheryl's Bloomberg piece on how affiliate links are even taking over group chats This is the second entry in our 'Back to School' Fashion Episodes — check out our previous episode on All Your Questions About Personal Style, Answered We're currently looking for your questions on the following topics: WTF IS GOING ON WITH TELEVISION RIGHT NOW with Phil Maciak and Kathryn VanArendonk — podcasts-as-television, Netflix's Season Season Problem, what the networks aren't learning from Widow's Bay, ask us more! WOMEN LEAVING THE (CHRISTIAN) CHURCH — what are you seeing, what are you curious about, what are they leaving for? VENMO CULTURE: People who won't let you treat, people who say they're gonna Venmo you after you put a big dinner on your card and then don't, the utility (and annoyance) of Splitwise, Venmo-ing for a $4 coffee... convince Melody that there's an episode here LOW KEY SUPER RICH PEOPLE — ever since I read this piece on 'American Gentry' I've wanted to do a big episode about how the real (diffuse) wealth in this country is people who own care dealerships, HVAC companies, and other "pass-through" S-Corps. How does that wealth persist, what power does it wield, why do they vote the way they do, WHO ARE THEY, REALLY? (We're talking with some economists who've really crunched the numbers on this, so it's gonna be fascinating) THE LATEST IN BOOK TRENDS with Alyssa Morris (from our very popular BookTok episode!). Ask Alyssa about whatever you're seeing in the book world: covers, genres, how it's handling fan-fic, BookTok trends..... JOURNO-INFLUENCERS with s.e. smith — yep, another episode on influencers, this time on how they're changing the norms of journalism. What journo-influencers do you follow and what makes them compelling? What's the future of journalism when it's wed to this style of promotion? Is it actually anything new? Ask away! Anything you need advice for/want musings about for the AAA segment. You can ask about anything — it’s literally the name of the segment.

See all episodes →