LTC 13: Message in a battle: Why communications matter in a pandemic
Building State Capability PodcastShow Notes
On October 8th, 2020, Building State Capability hosted an event titled: ‘Message in a battle: Why communications matter in a pandemic’, as part of Harvard’s Worldwide Week. The event featured a presentation by Peter Harrington, who worked with the Government of Liberia to craft their communications strategy in response to the Ebola crisis. He prioritized simplicity, conciseness, and truth in this crisis communications initiative as a means of creating awareness and influencing social behavior to reduce the spread of the Ebola virus. Peter shared lessons from his experience in crisis communications that can be applied to the current COVID-19 pandemic response of countries throughout the world.
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