DTC POD: How The Best Brands Are Built

#361 - From Ecuador to Your Table in 24 Hours: How UrbanStems Built a Time-Critical Supply Chain

DTC POD: How The Best Brands Are Built

Show Notes

Meenakshi Lala is the CEO of UrbanStems, a leading e-commerce floral gifting company that specializes in sourcing premium, carefully curated bouquets from global farms and ensuring their timely delivery across the United States through a highly efficient, temperature-controlled supply chain.

In this episode of DTC Pod, Meenakshi shares her unique journey from fashion to flowers and breaks down the operational and supply chain challenges of running a top-tier floral e-commerce brand.

More from DTC POD: How The Best Brands Are Built

Feb 25, 2026

Scott Dancy is the founder and CEO of Azuna, a fast-growing brand in the air freshener space that champions natural, tea tree oil-based products. His experience spans hands-on entrepreneurship, product development, and building a high-growth business rooted in Buffalo.

Dec 24, 2025

Graham Rigby is the President and CEO of the American Herbal Products Association (AHPA), a 20-year veteran of the herbal supplements industry, and former Chief Innovation Officer at Care/of. He has also been involved with startups including Infinite Garden and Ingredient AI.

Dec 11, 2025

Natalia Chappell is the founder and director of Natalia Chappell & Co, a UK-based consultancy helping luxury, fashion, and lifestyle brands scale sustainably through holistic digital marketing.

Nov 28, 2025

Martin Forde is co-founder and partner at Highline Brands, a retail brokerage focused on helping modern, digitally native consumer brands make the leap into omnichannel retail.

Oct 31, 2025

Oisin O’Connor is the CEO and co-founder of Recharge, a leading subscription management platform. Recharge now powers over 100 million subscribers and has reached $100 million in ARR, offering infrastructure for thousands of brands looking to build, optimize, and scale recurring revenue models.

See all episodes →