
Show Notes
Andy Coleman has spent the last 21 years starting things, breaking things and fixing them, on rinse and repeat. He became the youngest landlord in the Greene King estate in his early twenties, went on to build and run pubs, bars, a roofing business, a women's clothing chain, an events company and a content creation agency, and most recently launched BizzFest, a festival-style business event that went from an idea on a retreat to 1,000 people, three stages and 40 speakers in a field within seven months.
Andy Coleman joins hosts Jack Frimston to talk about what actually happens when you build a career out of jumping into things other people would call reckless. He explains why he never learned to delegate until a manager called Ben forced the issue, why the smoking ban was the moment he learned to "jump before you're pushed" in business, and why the businesses that failed for him were never killed by some outside disaster, they just got dragged on too long after he already knew. He breaks down the exact framework he uses to decide whether to pivot or shut something down, why he refuses to call it quitting, and why giving someone terrible food poisoning taught him more about customer trust than almost anything else in hospitality. Then he gets into how BizzFest actually got built: why he spent money before the brand had any trust to spend it on, why ticket sales for a first-time event barely move until the final 48 hours, and what it was like hosting a fireside chat with Andy Coulson and Jamie Laing having never done one before in his life.
Along the way: the ChatGPT prompt Andy wrote in the bath the night before interviewing Jamie Laing on stage, the "burn the boats" story that talked him into doing it anyway, why he thinks most business failure feels like getting cut from the school basketball team, and the charity worker who told him a single day at BizzFest changed his life.
Chapters
00:00:00 Welcome to the Show: Meet Andy Coleman, Serial Entrepreneur 00:01:37 The Youngest Landlord: Starting a Business at 21 00:04:51 The Resilience Factor: Why Andy Didn't Fail 00:06:09 Learning to Delegate: The Seven-Year Struggle 00:07:20 The Smoking Ban Pivot: Knowing When to Jump or Be Pushed 00:07:55 Building an Ecosystem: From Pubs to Bars to Clothing Shops 00:10:15 Customer Experience Masterclass: The Power of Fixing Mistakes 00:15:12 Defining Success: Happiness Over Everything 00:19:56 The Month Off Challenge: Working Yourself Out of the Business 00:26:59 The BizFest Origin Story: Born in a Bath in Portugal 00:31:01 The Only Real Risk: What If Nobody Shows Up? 00:33:16 Sales and Marketing Lessons: Throw Money at the Problem 00:35:11 The Ticket Sales Spike: Why Events Come Together Last Minute 00:41:30 First Time on Stage: The Andy Coulson and Jamie Lang Interviews 00:46:36 The Future of BizFest: Scaling Across the UK and Beyond 00:47:33 The Life-Changing Moment: When BizFest Led to an Adoption
#AndyColeman #BizzFest #Entrepreneurship #BusinessGrowth #Hospitality #EventsIndustry #PersonalBranding #FounderStory #SmallBusiness #BusinessLessons #SalesAndMarketing #CustomerExperience #StartupFailure #Resilience #WeHaveAMeeting
Connect with Andy: BizzFest: https://www.bizzfest.co.uk
Instagram: https://www.instagram.com/theandycoleman/
LinkedIn: https://www.linkedin.com/in/andy-coleman-6343aa49/
Hear more from the hosts:
Jack: https://www.linkedin.com/in/jack-frimston-5010177b
Zac: https://www.linkedin.com/in/zac-thompson-33a9a39b
Brought to you by Nooks: the AI-powered platform helping teams automate outbound sales and book more qualified meetings. Learn more at https://www.nooks.ai/wehaveameeting
Subscribe to We Have A Meeting: new episodes every week with founders, sales leaders and entrepreneurs who've built it from the ground up.
More from We Have A Meeting
James Smith knows a lot of people think he’s a prick. He’s fine with that.
Spencer Matthews has run 30 marathons in 30 days in the desert. He’s done an Ironman on every continent in 21 days, Antarctica included.
How do you win new clients when every competitor is shouting the same thing? Three founders who have built businesses from nothing give you their best sales and marketing advice in one room. No theory. Just what actually brings in new business.
Madonna changed the lights, the seating and her outfit before the cameras rolled. Ben Shephard won her over with one question. That’s the skill behind 26 years in broadcasting. He’s presented This Morning and Tipping Point and done film junkets where he had four minutes to get a Hollywood star to open up. He calls himself a frustrated professional sportsman who never made the Ryder Cup, so he became a communicator instead. Now, at 51, he’s a founder. He co-founded For Skin, a men’s skincare brand, with Joel Dommett. He also helped set up Sweetspot, a venture studio that builds businesses celebrities actually own. Ben joins hosts Jack Frimston and Zac Thompson at Ideas Fest. They talk about purpose, gratitude and why being interested beats being interesting every time. He explains why a quiz show still matters, and why he gets his dad to text him every night with three things he’s looking forward to tomorrow. He also explains why 80% of men’s skincare is bought by women. He breaks down how Sweetspot works. Every celebrity goes through a questionnaire on their motivations and passions, and the audience helps build the product. For Skin’s community picked the name, the price point and the packaging. He also explains why he will always ask the stupid question in a meeting about burn rates. And why a skincare brand needs a name people argue about, but products good enough to outlive the famous faces behind it. Then comes the masterclass in connection: the Simon Cowell name trick he recommends to everyone, and why he forgets most of the pitches he hears unless someone finds a way to connect with him personally. Along the way you’ll hear about Zac talking to his moisturiser, a 24-hour World’s Toughest Mudder with his two sons, a six-year-old called Greg who taught him a lesson in manners, why golf teaches you that the next shot matters most, and the best advice Tim Campbell ever gave him: if it ain’t broke, break it. Chapters
Your sales team has more AI tools and more data than ever. So why are they doing less with it? And what should you never, ever let an AI agent do for you? Mel Smith has a one-question test for that, and most teams fail it. She also has a rule for her SDRs: book a meeting on a cold call in under five minutes and you'll be getting a message from her.