Dare to set your expectations and the bar low enough: that's when the fun starts
She Who Dares, Wins.Show Notes
In this week’s Dare Day episode, Michelle gets radically honest about perfectionism, pressure, and what it really takes to launch something new without burning out. She shares the behind-the-scenes of launching Dare Club—not with a flawless 12‑month plan and perfect branding, but with zero expectations, messy action, and a focus on who she wants to become rather than how many spots she sells. You’ll hear about: The “perfection prison” – how overplanning, tweaking, and “just one more change” keeps you safely stuck and never launching Self-handicapping 101 – why spending months in prep mode is actually a defence mechanism against vulnerability and potential failure The science of low expectations – how high expectations can crash your dopamine and self-worth, and why lowering the bar protects your creative energy Process over outcome – shifting your focus from “Will this sell out?” to “I’m the kind of person who launches things” The “human startup” approach – launching before it’s perfect so real people can help you shape what it becomes
At the end of the episode, Michelle gives you a simple but powerful dare: Pick one thing you’ve been polishing for too long—a newsletter, product, video, conversation, or post—and launch it as C‑minus work. The win is doing the thing, not the outcome. You’ll also hear what Dare Club is, who it’s for, and how it can help you become your most daring self inside a safe, supportive community—with guest sessions, hot seats, and space to realign who you are with who you want to be. Dare of the Week: Choose one project you’ve been overthinking and launch it with zero expectations. Let the win be that you showed up and did it. Links & Mentions:
Dare Club: a community to help you redefine who you are and become your most daring self www.shewhodareswins.com She Who Dares Wins: clothing, podcast, live events and more – visit shewhodareswins.com
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