Vanessa Van Edwards

The Likability Formula

Vanessa Van Edwards

Summary

Behavioral investigator Vanessa Van Edwards explores the concept of likability, emphasizing the importance of the similarity attraction effect in social interactions. She shares a story about her friend Alon, who sells raffle tickets at sporting events. Alon initially wore traditional business attire but found greater success when he switched to wearing team apparel, which made him appear more relatable to fans. This change significantly boosted his sales, illustrating how people are more inclined to connect with those who share similar appearances and interests.

Van Edwards outlines practical steps to enhance likability through highlighting similarities. She advises individuals to actively search for common ground during conversations, capitalize on shared interests, and extend these similarities to build rapport. By focusing on what connects us rather than what sets us apart, individuals can foster deeper connections and improve their social interactions. Ultimately, she concludes that we are naturally drawn to those who reflect our own values and interests, reinforcing the idea that likability is rooted in shared experiences.

Show Notes

Use this likability formula using 3 science-backed strategies to get people to like you today.In this video, I am going to teach you how you can authentically get someone to like you. To be instantly likable, capitalizing on mutual likes and similarities is key! In this video:0:00 Intro0:26 Storytime1:29 The similarity attraction effect2:48 Step #1: Search for similarities3:09 Step #2: Capitalize on similarities3:54 Step #3: Extend similarities4:49 Final thoughts******If you’re ready to level up your charisma, check out our flagship course, People School: http://bit.ly/2yUf0WRPeople School is a 12 step video based training program designed to increase your interpersonal intelligence. People School focuses on the four core competencies of Business PQ:• Empower Leaders and Managers• Leverage Science-Backed Communication Tools• Activate Effective Teamwork and Collaboration• Improve Client Relations & Sales👉People School registration is now OPEN! Sign up here: https://www.scienceofpeople.com/train... ******Hi, I’m Vanessa!You deserve more. More influence, more income, more of what you want. I would be honored to help you. Do you want to be the most likable person in the room? Get my FREE guide now: https://www.scienceofpeople.com/My name is Vanessa Van Edwards and I’m a recovering awkward person. I’m also a multi-time bestselling author of:Cues: Master the Secret Language of Charismatic Communication (https://www.scienceofpeople.com/cues/) Captivate: The Science of Succeeding with People (https://www.scienceofpeople.com/captivate/) and I am the creator of People School. This advanced video communication course is for high achievers who want to be confident communicators.My goal is simple: Help YOU get to your goals faster. Never be overlooked, interrupted or forgotten again.PS - Get our free 60-minute online trainings: https://www.scienceofpeople.com+ Join the party on Instagram: https://www.instagram.com/vvanedwards/******Vanessa Van Edwards is Lead Investigator at Science of People — where she unlocks the formulas and patterns behind human behavior for hundreds of thousands of students in over 200 countries. She is the national bestselling author of Captivate: The Science of Succeeding With People, available in 14 languages around the world. Her work has been featured on CNN, NPR, BBC, Fast Company and dozens more. Can’t get enough of Science of People? Check out our Praiseworthy Performance audio guide 👉 https://www.scienceofpeople.com/start/******Did you enjoy the video? If so, give it a like above! Subscribe to our channel for more human behavior hacks and communication strategies👉 https://youtube.com/c/VanessaVanEdwardsYT/P.S. Make sure to keep up with us by clicking the bell! Learn more about your ad choices. Visit megaphone.fm/adchoices

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