FEARLESS MEDIA: The Future Of Entertainment, Media & Tech

New York's New AI "Synthetic Performer" Disclosure Law - Exposed!

FEARLESS MEDIA: The Future Of Entertainment, Media & Tech

Show Notes

Last week, just in time for Cannes Lions 2025 — the most important advertising industry soiree of the year — New York’s legislature passed a groundbreaking new law that requires advertisers (and those who create those ads) to conspicuously disclose when an AI-generated “synthetic human” is used in ads. SAG-AFTRA called New York’s new law “a historic move marking a new era of transparency in artificial intelligence use in advertising … the first law in the country, and possibly in the world, t...

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