Show Notes
Do you need to build your email list, have you run out of ideas on what you can do? Join Christina in this episode where she shares over 20 innovative ways to build your email list! KEY TAKEAWAYS Sign up form on your home page and contact us page Make sure you have a call to action in your emails Allow people to sign up for content that they will only receive via email Create personalised sign-up options, and allow people to pick and choose what they want to be emailed about Put together a mini-course delivered by email Create a competition with an email opt-in Previews and teasers, incentivise people to sign-up to find out/hear more about something Collaborate with a business that serves the same audience as you and collect email addresses from their audiences too Reactivate ‘stale data’ Create quizzes that give personalised reports
BEST MOMENTS 05:19 “Now you’ve got their data, you can market to them” 13:07 “Who do you know who serves the same audience as you, the same ideal clients, maybe you could do guest blogs for each other” 13:46 “Think about collecting your email addresses when you’re offline, things like old-school networking, giving your details seems like second nature but asking for theirs does not” 23:19 “Make sure all your systems are integrated correctly, so everything is tidy”
VALUABLE RESOURCES Christina Talks Podcast https://www.green-umbrella.biz/how-to-launch-anything-using-social-media/ ABOUT THE HOST Christina has been working with SME’s since 2013 to launch, develop and perfect their online presence. In 2019 Christina made the move from employee to business owner of a successful digital marketing agency focused on educating business owners in the use of social media. Christina is driven by the fact that in today’s world, it doesn’t matter how big or small your marketing budget is, you can be a major player. For small businesses, the tools are just as accessible – you just need to know how to use them! LinkedIn Twitter Website
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