
“1000 pre-orders on an unseen product!!” Girls Get Off co-Founder Viv Conway Shares Launch Strategy (Part 1)
Imagine If, with Doone Roisin | Conversations on Health, Wealth & Wisdom for Women (formerly Female Startup Club Podcast)Show Notes
Imagine a world where women receive equal funding and opportunities as men, are free from the systemic barriers we face on a daily basis, and are in control of our own wealth and finances. That’s the future we’re working towards here at Female Startup Club. Hi, I’m Doone - your host and hype girl. If you’re new here, this is the popular business podcast that takes you behind the scenes of some the world’s most successful entrepreneurs - that happen to be women. Women like Viv Conway from Girls Get Off. Viv Conway is Co-Founder of Girls Get Off, the sexual wellness brand dedicated to empowering women to own their pleasure with their range of life-changing sexual wellness products. Girls Get Off is known for their unique approach to marketing which involves being a community-first brand and incorporating humour in an effort to help shake the uncomfortable feelings people often associate with sex and masturbation. In this episode we jump into how she approached building this brand from the get-go, the best collabs and partnerships they ever did and what's currently working with their (buzzing) Instagram strategy. Whether you're just starting your side hustle, scaling your biz or looking for inspiration, join us on this crazy journey to learn all the good stuff like raising venture capital, selling your startup for life changing money, mistakes you can avoid and how to keep your mental health in check. Subscribe to get our new episodes and join our community of 120,000+ women below. This is Viv Conway for Female Startup Club. LINKS WE MENTION: Viv Conway Instagram Girls Get Off Instagram Female Startup Club - Ecommerce Fundamentals Join the FSC CLUB & Ask Your Questions: www.facebook.com/groups/femalestartupclub Join thousands of small business owners who are reading our newsletter every Monday at: www.femalestartupclub.com Join our tool and private community for small business owners, Majic [formerly known as Hype Club] Female Startup Club's Instagram Doone's Instagram Doone's TikTok 📱 Join 160K smart chicks in the Female Startup Club universe: → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc → Female Startup Club's Instagram: www.instagram.com/femalestartupclub → Doone Roisin's Instagram: www.instagram.com/dooneroisin → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.
More from Imagine If, with Doone Roisin | Conversations on Health, Wealth & Wisdom for Women (formerly Female Startup Club Podcast)
Struggling with your confidence? Amira Sajwani, the Dubai property leader and Shark Tank investor, gets into everything: why you hold yourself to a higher standard than the men around you, how to invest in property from as little as $135, and the 30-second test she gives every founder. She didn't hold back. Amira is Managing Director of DAMAC Properties, which booked a record AED 36 billion (about $9.8 billion) in sales in 2025. She's the Founder of PRYPCO, which facilitates more than 1 billion dirhams (over $250 million) of property financing every month, co-founder of the ultra-luxury developer Amali Properties, a shark on Shark Tank Dubai and one of Forbes Middle East's Top 100 CEOs of 2026. She was giving speeches at her father's property launches at age 10, and has valuable insights to share with women who are building, or want to. In this episode, she explains: ■ The confidence gap: men discount their mistakes, while women, even overachieving mums running companies, feel guilty and question themselves. Her fix: rephrase "I messed up" to "it was a mistake" before the world does. ■ Property from as little as $135: how PRYPCO lets you invest in UAE real estate from 500 dirhams, and who is actually buying: 60+ nationalities, aged 22 to 75. ■ The 30-second founder test: on Shark Tank she decides in the first 30 seconds whether she believes in the founder, then looks at the business, then the market size. ■ Her 3-factor investing filter: founder, business, market. Revenue, growth and valuation only come after. ■ The next wave of AI businesses: "services as a software", meaning companies using AI to 10x their growth without adding people, and why she's watching AI move into robotics. ■ The golden spoon question: growing up in the DAMAC family, why the assumptions don't bother her, and how she blocks out the noise. This episode is in partnership with the World Economic Forum at the Annual Meeting of Global Future Leaders 2026, in the Davos on Air Studio. 🔗 LINKS → Amira Sajwani on Instagram: https://www.instagram.com/amirasajwani → PRYPCO: https://prypco.com → DAMAC Properties: https://www.damacproperties.com → Amali Properties: https://www.amaliproperties.com 📱 MORE FROM DOONE → Access money opportunities you won’t find anywhere else on the internet: https://female-startup-club.beehiiv.com/?utm_source=youtube&utm_campaign=amira_sajwani → Follow me on Instagram: https://www.instagram.com/dooneroisin
A few weeks ago we hosted our 7th birthday party to celebrate Australia’s leading female founders in ecommerce and have an intimate conversation on ambition, growth & personal wealth. Anna Podolsky — Founder & CEO of Lyka ($200M ARR) Bronte Campbell OAM — Co-founder of Earthletica, 4x Olympian Sarah Forrai — Founder of Contour Cube (1B+ views) Katharina Cser-Mostyn - Founder, Wine Not the Brand In partnership with our pals at Omnisend. 💁♀️ SPONSORS → For ecomm founders: Omnisend is your email SMS automation partner that costs 35% less than the big names and returns $79 for every dollar spent → Use code FSC for 30% off your first 3 months at omnisend.com/fsc → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/ CHAPTERS 00:00:00 Introduction: Celebrating Seven Years of Female Startup Club 00:02:48 Meet the Panelists: From Olympic Gold to 200M Revenue 00:08:49 Redefining Ambition: What Does More Actually Mean? 00:16:43 The Biggest Bottlenecks to Growth: Team, Timing, and Supply Chain 00:25:34 The Economics of Scaling: From Growth to Profitability 00:29:33 What We Stopped Spending Money On: Agencies and Smarter Investments 00:32:05 Acquisition vs Retention: Building Three-Dimensional Brands 00:38:22 Big Bets That Didn't Work Out: TikTok Shop and Product Pivots 00:44:42 Building for the Long Term: Customer Community and Value Creation 00:56:52 Business Wealth vs Personal
What if the health advice you're following wasn't actually studied on women... and the protocols everyone's recommending might not work for your body at all? This is a conversation about personalized health, why women need different protocols than men, and the future of precision medicine that actually tracks what your body needs in real time. We're diving into why clinical trials need to study more women, how your hormone levels should dictate your supplementation, and why the one size fits all approach to health is fundamentally broken. We're exploring the cold plunge debate (and why timing matters more than you think), the Finnish sauna study that showed longevity benefits, and why red light therapy might actually be worth the investment if you buy the right device. Here's what we're diving into: Why clinical trials need to study more women (and why N equals 1 isn't enough to understand what works) How ethnicity, biology, childhood, and diet all influence what your body actually needs Why women have different requirements at different life phases (pregnancy, postpartum, perimenopause, and beyond) The supplements women actually need: iron, magnesium, vitamin D (and why they're different from men's needs) Why maintaining muscle mass and bone mineral density is critical for metabolic health (and preventing diabetes and cardiovascular disease) The hormone innovation we need: a patch that tracks your estradiol and progesterone day to day and releases the exact dose you need in real time The cold plunge truth: why you should wait a couple hours after strength training (because it reverses muscle hypertrophy) Why women's body temperatures run higher and cold plunges below 10 degrees might not be ideal for long term muscle preservation The Finnish sauna study: 4 to 7 times a week, 20 minutes at 80 degrees for cardiovascular benefits and lower mortality rates Red light therapy: what the studies actually show (collagen production, scar reduction, dermatological benefits) and why you need a credible device like Omnilux Why yoga can be just as effective as SSRIs for PTSD (but nobody funds the trials because you can't sell yoga) The money problem: why pharmaceutical companies fund drug trials but not trials on things like yoga or cold plunges The cold plunge and fertility question: why temperature regulation matters when you're pregnant or trying to conceive How to actually research health advice: why ChatGPT makes up links and why Open Evidence is the tool you should be using instead This one is for the woman who's been following health advice without questioning where it came from, who wants to understand what her body actually needs, and who's ready to take a more personalized approach to her health. 💁♀️ SPONSORS → For ecomm founders: Omnisend is your email SMS automation partner that costs 35% less than the big names and returns $79 for every dollar spent → Use code FSC for 30% off your first 3 months at omnisend.com/fsc 🔗 LINKS → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc → Female Startup Club's Instagram: www.instagram.com/femalestartupclub → Doone Roisin's Instagram: www.instagram.com/dooneroisin → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
Join the conversation: https://forms.gle/7F9vYtPkedAtwWu38 What if the exhaustion, anger, and the feeling like you're just surviving each day isn't just stress... it's your body trying to tell you something bigger? This is a conversation with Lisa Walker, a woman who's lived through chronic stress, grief, and burnout, and came out the other side with a radical approach to living her life. She's studied the science of stress, nervous system regulation, and what actually makes life worth living. And she's getting brutally honest about what happens to your body when you push through for too long. In this episode, Lisa opens up about the years she spent in survival mode, raising young kids, running a business, and managing a marriage affected by addiction that ended in death. She shares the phone call that changed everything, the year of yes that followed, and why she now believes that wellbeing literacy is the number one thing we're missing. Here's what we're exploring: Why so many women hit burnout in their mid 40s (and what chronic stress is actually doing to your body) The difference between emotional dysregulation and nervous system dysregulation (and how they're connected) How grief isn't just about losing a person, it's about grieving the life you thought you were going to have Why sitting in stillness might not be the answer for everyone (and what to do instead) The practical tools that actually work: journaling, meditation, breath work, creativity, and the power of a year of yes Why living with radical aliveness means being brave enough to feel it all This one is for the woman who's been running on empty, who's been told she's fine when she knows something deeper is going on, and who's ready to understand what her body is trying to tell her. 💁♀️ SPONSORS → For ecomm founders: Omnisend is your email SMS automation partner that costs 35% less than the big names and returns $79 for every dollar spent → Use code FSC for 30% off your first 3 months at omnisend.com/fsc 🔗 LINKS → → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc → Female Startup Club's Instagram: www.instagram.com/femalestartupclub → Doone Roisin's Instagram: www.instagram.com/dooneroisin → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
Be part of the experiment (& our friendship group) by joining us here: https://forms.gle/zVr3Dt9CKGPVg55r7 We're back with part three of The Friendship Experiment! If you missed the first 2 episodes, start there and circle back for the first 12 questions… Here's what we're answering: - What did you last cry about? - What’s too serious to joke about? - Regrets… 💁♀️ SPONSORS → For ecomm founders: Omnisend is your email-SMS-automation partner that costs 35% less than the big names and returns $79 for every dollar spent → Use code FSC for 30% off your first 3 months at omnisend.com/fsc 🔗 LINKS → Join the FSC podcast discussion group: https://forms.gle/zVr3Dt9CKGPVg55r7 → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc → Female Startup Club's Instagram: www.instagram.com/femalestartupclub → Doone Roisin's Instagram: www.instagram.com/dooneroisin → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/