Show Notes
Hey all, Jess here. Sarina and I both love these episodes where we, two certified nerds, get to hang out with likeminded individuals and dish. This week, we are going to talk about one of Jess’ most niggling worries: what does it mean to a publisher and an author to “earn out” a book advance and what does it mean to both if that never happens? Transcript available below, but making good ones isn’t free—help support the Podcast below! Your subscription = good podcast karma.
KJ Dell’Antonia Hey listeners. Did you know that we review first pages sent in by supporters every month on the pod? It’s just one more reason you should be supporting Hashtag AmWriting, which is always free for listeners—and ad free, too. Please note that we will never pitch you the latest in writer supplements or comfy clothes for lap-topping. The good news is we’re open for First Page submissions right now! If you’ve got a work-in-progress and you’d like to submit the First Page for consideration for a Booklab: First Pages episode, just hit the support button in the show note, and you’ll get an email telling you all the details. Want to hear a Booklab episode? Current ones are for supporters only but roll your pod player back to September 2024 and there they’ll be! Multiple Speakers Is it recording? Now it’s recording—yay. Go ahead. This is the part where I stare blankly at the microphone. I don’t remember what I’m supposed to be doing. All right, let’s start over. Awkward pause. I’m going to rustle some papers. Okay, now—one, two, three. Jess Lahey Hey—welcome to the Hashtag AmWriting Podcast! This is a podcast about writing all the things—this is the podcast about writing short things, long things, you know. And specifically, where we’re going to focus these days is on a little episode we’re calling The Publishing Nerd Corner with Jess and Sarina. I’m Jess Lahey. I’m the author of The Gift of Failure and The Addiction Inoculation, and you can find my work at The Atlantic, at The New York Times, at The Washington Post, and at jesslahey.substack.com. Sarina Bowen And I’m Sarina Bowen, the author of many contemporary novels. My new one is called Thrown for a Loop, and it drops on November 4th , and I am so excited. And today’s topic actually pertains to what happens when you have a book that’s publishing and everybody has all these big expectations. We’re going to cover one of them, which is earning out your advance—or not—and how to frame your thinking around this. Jess Lahey Yeah, first. I mean, the way this Nerd Corner works is because Sarina tends to have more of the business acumen and the nerd acumen. I let her do a lot of teaching me. But one thing I would like to state at the very beginning of this—and apologies, I didn’t look up the stats; Sarina might know them—the number of books that actually earn out their advance if it’s nonfiction. For example, my book that we’re going to talk about today is nonfiction, and so I got a big advance based on a—and we’re going to talk about that. We’re going to talk numbers. It makes authors really nervous, but I think it’s important. The number of authors that actually earn out is really, really low—like, much lower than you expect. . So “earning out” can mean a couple of different things, and we’re going to talk about that today. But to set the scene, we’re going to use my book The Gift of Failure as the example for earning out. as the example for earning out. So I’ve sold a lot of books—like, this book was a success by any measure. It was on The New York Times bestseller list. I had Kristen Bell go on Instagram and say, “Buy this book, it’s so great,” and it sold out across the country. I am not complaining here; I am just saying that it makes me extremely nervous that technically I have not earned out my advance on The Gift of Failure. Again, to set the scene, The Gift of Failure was based originally—it came out of an article that went viral at The Atlantic on why parents need to let their children fail. T
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