Has Vehicle-to-Grid Reached the Tipping Point? – with Adriana Fricke and Robin Berg

In this episode of The smarter E podcast, we unpack how bidirectional EV charging is reshaping Europe’s energy and mobility landscape, from market signals to real-world deployment at scale.

We begin with a policy perspective, speaking with Adriana Fricke from Hubject – a company that is working at the intersection of e-mobility, regulation, and energy systems.

As Europe pushes toward electrification, regulatory standardization and cross-industry alignment are emerging as critical enablers of bidirectional charging. And with hundreds of billions already invested into the EV ecosystem, the sector is moving beyond theory to now positioning EVs as the mobile energy assets that will support grid stability, cut system costs, and strengthen energy resilience across Europe.

In the second part of the episode, we speak to Robin Berg, the Founder and CEO of We Drive Solar, about the shift from concept to practice by exploring how V2G is being deployed on the ground. We look at the rapid scale-up of bidirectional EV fleets in the Netherlands and what they reveal about the future of distributed storage.

Fleet vehicles – stationary for most of their lifetime – are proving uniquely suited to providing grid flexibility, helping manage winter demand peaks and absorb excess solar during high generation periods. As projects scale from pilots to hundreds of vehicles, they are offering a glimpse of how V2G could become a core part of future power systems.

These conversations show how V2G is transitioning from experimentation to commercial rollout – and why standards and policy clarity will be crucial to shaping how fast it scales.

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