Show Notes
Emergency pod time.
Bread & Butter has officially been acquired by Selkirk, and the pickleball world immediately exploded with questions. So Zane and Nico brought Doug Sapusek on the podcast immediately to talk about the deal, the future of Bread & Butter, and whether the brand is about to change forever.
Doug breaks down:
- Why he said yes to Selkirk
- Whether Bread & Butter will keep its identity
- The future of Bread & Butter paddles and apparel
- What Selkirk actually wanted from the acquisition
- The realities of scaling a pickleball company
- Why more acquisitions could be coming
Plus:
- Doug joins shirtless from a hot tub
- Paddle nerd tournament leaks
- Malaysia pickleball talk
- Nico gets invited to Florida
- Zane talks pickleball drama and growing the game
Let us know what YOU think in the comments š
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