Show Notes
Andy Starr told me in this podcast he's not a master. He lied. Or at least I disagree. In this expedition through what's wrong, right, problematic, and possible in the disciplines surrounding branding, Andy shows he is a master challenger, disruptor, and divergent thinker. Prepare for discussion on: • The value and purpose of simplifying strategy • Reasons to embrace messiness and chaos • How brand strategy has been devalued and where to from here • What happens when questions don't work • Creating advantage through difference ...and so much more.
About Any Starr: Andy is an award-winning brand architect and strategic sparring partner for business leaders. A musician and recovering law student, he teaches MBA candidates in the EU, is a co-founder of an LA-based public safety tech brand, and splits his time between the US and Austria. No business-changing whiteboard books. Yet. But he did do a Top-1% TEDx talk, so that has to count for something... Connect with Andy on LinkedInFind out more about Critique
Connect with Bec Hughes: Check out The Brand Method Find me on Instagram
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