Strategy Hour | Online Marketing for Business Growth

982: The Strategy Behind “Getting Lucky” on LinkedIn with Liam Darmody

Strategy Hour | Online Marketing for Business Growth

Show Notes

What if I told you that getting lucky on LinkedIn isn’t about luck at all, but rather about a strategy that’s amplified by your authenticity? Today, I’m joined by the founder of Liam’s Brand Stand, Liam Darmody, to discuss how he grew a thriving consultancy and a LinkedIn following of over 45,000 people by simply showing up as himself!

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In this conversation, we break down his philosophy of ‘manifesting serendipity’, how to turn your LinkedIn profile into a lead-generating landing page, how to build an audience, and how to use tools to scale your presence without losing your personality.

If you’ve been wondering how to market yourself without losing yourself or how to make LinkedIn work for you, then this episode is definitely for you!

Episode Highlights

What It Means to ‘Manifest Serendipity’ [0:05:03]

The Four Pillars of Leveraging LinkedIn Effectively [0:16:30]

Mastering Your Sales Strategy [0:28:48]

Building Connections Using LinkedIn Sales Navigator [0:32:21]

Special Thanks to Our Advertiser ⁠⁠FreshBooks⁠⁠⁠⁠⁠

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