Twins Talk Tech Leadership

Episode 211: Become a Strategic AI & Business Partner

Twins Talk Tech Leadership

Show Notes

The MSP industry is evolving—and the days of simply being the “caretaker” of technology are giving way to a new era of strategic partnership, AI enablement, and business transformation.We’re fortunate to have Arsalan Eizadirad, Senior Manager of Global MSP Strategy at Lenovo, join us to explore his more than two-decade journey across technology, sales leadership, enterprise architecture, and global MSP strategy—and the insights he’s gained along the way. Arsalan shares his perspective on the changing MSP landscape and the growing importance of hardware alongside software in the technology stack. He reminds us that one of the greatest rewards of leadership is the people and relationships we encounter along the journey—and, in true Arsalan fashion, we even discover that he makes his own hot sauce! Highlights include:The evolution of the MSP from technology caretaker to strategic business and AI partner.Building stronger vendor/channel relationships through collaboration and co-selling and why partner empathy and asking “So what?” are essential to growing a healthy and successful community.The changing economics of managed services beyond price-per-seat and price-per-device.The Lenovo MSP Advisory Board and the development of the MSP Playbook.Arsalan’s leadership philosophy of “architect the system”, then “empower the people.”Why curiosity, asking questions, and being willing to say “I don’t know” are leadership strengths.Lenovo 360 for MSP is built around you — flexible pocket-to-cloud solutions, sales enablement, training and rewards designed to move your goals forward. Ready to get started? Learn more and explore Lenovo 360 for MSP: https://tinyurl.com/360forMSP Be sure to connect with Arsalan at an upcoming industry event.

Timestamps: Relevance of Hardware 9:26 New Lenovo Playbook 11:02 Partner Empathy 22:30

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