Show Notes
In episode eight of Dinner For Two, host Alyce Tran sits down with Molly Bernard, best known for playing Lauren Heller on the hit show Younger, and Australian fashion designer Michael Lo Sordo.
The two share their different perspectives on the topic of celebrity endorsements. Molly explains how she feels about using her platform to support brands and causes, as well as how she chooses which to promote. Michael, on the other side, outlines how he’s dressed the likes of Margot Robbie, Gigi Hadid and Kim Kardashian, and what those celebrity endorsements have done to help build his brand.
In this episode, you’ll hear about:
The key to nailing celebrity endorsements and partnerships
What those endorsements and partnerships can offer a brand
How a celebrity chooses which brands to promote
Molly also spills on her career plans post-Younger and the one hurdle she’s now facing.
Follow POPSUGAR Australia and Alyce Tran.
This podcast is presented by POPSUGAR.com.au.
POPSUGAR Australia and Alyce Tran acknowledge the Traditional Custodians of Country throughout Australia and their connections to land, sea and community. We pay respect to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples.
Producer: Emilee Turcato, SCA See omnystudio.com/listener for privacy information.
More from Dinner For Two
In episode seven of Dinner For Two, host Alyce Tran sits down with Katia Santilli and Vera Yan, co-founders of quietly successful brand Nimble Activewear.
In episode six of Dinner For Two, host Alyce Tran sits down with The Honorable Julie Bishop, Chancellor of the Australian National University, 38th Australian Foriegn Minister and former Deputy Leader of the Liberal Party.
In episode five of Dinner For Two, host Alyce Tran sits down with Elle Ferguson, founder of Elle Effect and one of Australia’s top content creators.
In episode four of Dinner For Two, host Alyce Tran sits down with Rey Vakili, Managing Director at LTK (a platform that helps you shop looks by creators).
In episode three of Dinner For Two, host Alyce Tran sits down with Adrian Norris, CEO and co-founder at Aje, one of Australia’s fastest growing fashion brands.