Show Notes
She built Plant Made from her mum's house during Covid. Scaled it to 80 countries. Hit £700k in four days on Black Friday. Then a legal battle took it all.
00:00 Losing Everything 00:47 Meet Ama Hill 02:44 Psychology to Business 05:15 Becoming an Entrepreneur 08:16 Broke and Jobless 11:14 Building During Covid 13:05 Plantmade Begins 14:12 Catching Business Momentum 21:02 Success Felt Unreal 25:00 The £700K Month 31:56 Losing the Business 36:16 Giving Up Control 44:24 Founder Quickfire 46:13 Costliest Business Lesson
In Episode 1 of Behind the Growth, host Laura Donadio sits down with Ama Hill, founder, creator entrepreneur, and one of the UK's most compelling voices on building businesses and the honest realities behind them.
Ama gets into the unfiltered version of her story: how she went from studying psychology with plans to become a psychiatrist, to copywriting at 20 years old charging £2k a pop ("I should have said more"), to getting fired two weeks before Covid hit and turning lockdown into the launchpad for a haircare brand that would make the Sunday Times 100 Fastest-Growing Businesses in the UK.
But this isn't a highlight reel. Ama speaks openly about losing 100% equity in her business through a legal battle she didn't see coming, the moment she realised she'd trusted the wrong person, and why walking away from her customers was the hardest part of all of it. She also talks about what the end of Plant Made actually taught her about control, about character-vetting the people you let into your business, and about why she refuses to let it define what comes next.
Follow Ama Hill: Instagram: @amaa__official LinkedIn: Ama Hill
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She was 26, struck down with a chronic illness, passed between ten GPs with no answers, and told by Western medicine there was nothing they could do.
He started as a professional poker player. Then built a bootstrapped software company in the northeast of England. Then raised £8M before a single product existed and built Skin + Me into a business with over a million customers and well over £60M in revenue.