Show Notes
Scott Eldridge and Jeremy Anderson are the directors of of Eldridge Anderson Architects, a 4-person residential practice based on Victoria's Surf Coast.
In this episode, Scott, Jeremy and Dave discussed: Why they front-load so much effort into the sketch design stage of the design process, resolving much of the project details at this early stage and presenting a single, fully fleshed-out design idea to their clients. The benefits of slower, more mindful ways of practice like hand-drawing and physical modelmaking for refining clear design ideas, nurturing interest in and passion for practice, and injecting energy and momentum into the architect-client relationship. The ongoing debate over whether architects should put their personalities and design process out there for the world to see, or take a big step back and let the work speak for itself and allow the public to interpret the work in their own way. The idea of a less-but-better approach to marketing and communications, and why subtracting unnecessary elements and carefully considering what gets put out can give a practice a clearer and more potent brand identity. If you'd like to learn more about their studio, you can visit eldridgeanderson.com.au or follow them on Instagram at @eldridge_anderson.
This episode of Office Talk is sponsored by Office D.SHARP, a practice providing specialised marketing consultancy and strategy tailored to meet the particular needs of architects. Based in Perth, the practice caters to a diverse range of clients around the world. Visit officedavesharp.com to learn more. If you have any marketing, strategy and brand questions you would like Dave and his guests to discuss in future episodes, you can send them to [email protected].
More from Office Talk Australia, Marketing for Architecture
Tim Hay and Jeff Fearon are the directors of Fearon Hay, an internationally acclaimed architecture practice established in 1998 and recognised for its refined modernism and deeply contextual approach. Based in Auckland, the studio has earned global recognition for its residential and civic work, creating sculptural, materially expressive buildings that balance clarity of form with sensitivity to landscape, craft, and enduring architectural presence.
Adam Kane Architects is an award-winning architecture and interior design practice, established in 2015 and recognised internationally for its minimalist rigour and quiet luxury approach. The studio continues to gain widespread global recognition for its residential work, creating calm, materially rich spaces that balance restraint with generosity of light and proportion. Adam Kane Architects focus on the detail and the restrained in proposing spaces that will last the tests of time. You can see more of their work adamkane.com.au, or you can follow them on Instagram @adamkanearchitects. Office Talk is hosted and produced by Office D.SHARP, a strategic marketing and communications practice for architecture. We work collaboratively with clients across the globe. To learn more about our approach, visit officedavesharp.com.
Julian Kosloff and Stephanie Bullock are the directors of Kosloff Architecture. Founded in 2017, their Melbourne-based practice has grown quickly, primarily focused on work in the education and community sector. Their projects have been recognised with awards across multiple sectors and widely published both in Australia and overseas. Stephanie is the current President of the Victorian Chapter of the Australian Institute of Architects.
Tom Ross is a leading Melbourne-based architectural photographer. He works across architecture and editorial. He studied at the Victorian College of the Arts and Massachusetts College of Art, and keeps a speculative practice on the side—making photos and books about the built world. You can see more of Tom’s work at tomross.xyz, or follow him on Instagram @tomross.xyz. Office Talk is hosted and produced by Office D.SHARP, a strategic marketing and communications practice for architecture. We work collaboratively with clients across the globe. To learn more about our approach, visit officedavesharp.com.
Albert Mo is the director of Albert Mo Architects. Albert is known for his residential projects that push boundaries and explore new modes of design centered around the sensory experience. In 2024, he launched his independent practice, AMoA, after 23 years of his previous firm. His design approach emphasizes context, both site and human, and celebrates everyday rituals and objects, and the subtle beauty of everyday moments.