Show Notes
Most businesses on YouTube treat the platform like a library instead of a radio station, like TV instead of one TV channel – it’s causing confusion and you’re going to be lost in the algorithm. On this episode, Benji and James discuss a better path forward.
Discussed in this Episode:Why successful YouTube channels are like radio stations The reason you should stop copying MrBeast The importance of audience feedback and signals
Link to Posts:
Why companies suck at YouTube: https://www.linkedin.com/posts/cyancooper_youtube-activity-7174119920673157120-GYX-?utm_source=share&utm_medium=member_ios
The REAL reason you should stop copying MrBeast - https://www.linkedin.com/posts/finnmckenty_dont-try-to-be-like-mrbeast-heres-why-activity-7174011417220567040-n26o?utm_source=share&utm_medium=member_ios
Connect with us:
More from B2B Growth
Too often, content fails because we're not pulling the right levers—or worse, we're unaware of them. What if you had a content dashboard, a cockpit with a clear understanding of what drives your content’s success and how to make it soar?
These five B2B brands are pushing boundaries with innovative content.
We studied the top 150 podcasts to give you the most comprehensive breakdown of what’s working today, and where podcasting is headed.
Everything we think we know about digital media is changing—fast.
Crowdstrike caused the world's worst cyber event in history, which took place on July 19th, 2024.