Show Notes
On this special live podcast, I sit down with Rosie Duffy (Head of Customer Care, ME+EM) and Hannah Bennett (Head of Digital, Paul Smith) to discuss whether post-purchase is your secret CLTV weapon?
What did we chat about?
how effective post-purchase communication can unlock retention
the internal resources you need to craft excellent post purchase experience
the interplay between loyalty and post purchase
the role of stock experience
the tech stack to make this all possible...and a smidge of AI.
This podcast is brought to you by our mates at Ingrid.
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