GENERAL LEVY: They Tried to Block INCREDIBLE but I still made MILLIONS! | FULL STORY
The Shizzio ShowShow Notes
General Levy joins us for one of the most revealing interviews of his career. From growing up in North West London and discovering sound system culture as a kid, to creating his signature "hiccup" style, becoming one of reggae's hottest artists, and then changing music history with M-Beat's legendary anthem "Incredible"—this is the full story.
Chapters:
0:00 Intro / title sequence 2:05 Local Geeza Out now! Shizzio X Mc Creed X Big Narstie 2:38 Welcome General Levy 5:21 I know Shizzio! 6:24 born & bred NW 9:11 is NW safe? / North Weezee 11:09 outside as a kid / older bro / stars in NW 13:19 getting into trouble / parent beats / dad 18:00 school / I was too advanced 22:34 going to dances aged 12 26:15 smoking weed aged 12 29:17 emulating sound system culture 32:14 1st lyric / Rodigan culture vulture? 35:35 practicing lyrics / older bro 40:26 1st performance I froze! 42:55 1st PA / artist name / I arrived 49:39 inventing the ‘hiccup’ style 52:45 perfecting ‘hiccup’ style / reload king 55:43 1st for ‘hiccup’ sound / MC PSG & Stush 58:09 sound to stage originator / pirate radio switch 1:01:04 Robbo Ranx studio / song releasing / PA’s 1:04:25 Reggae charts / money made & spent 1:05:57 ‘heat’ song / lyrics Vs vibe / no hiccup flow 1:11:13 ‘breeze’ & ‘champagne body’ songs 1:12:48 award winning / mums advice / law job 1:16:39 record deal / Tim Westwood 1:20:11 NY / Shaggy was my driver / Monkey Man 1:22:44 Monkey Man flops / depression 1:26:44 M Beat calls / Jungle music 1:27:53 making ‘Incredible’ 1:31:25 ‘Incredible’ inspo / haters 1:33:11 ‘Incredible’ lyrics / what are you saying? 1:35:26 Booyaka! 1:36:22 I could tell ‘Incredible’ was special 1:37:07 Commander B blew up the track 1:38:50 Original Nuttah competition 1:40:54 fame / contract issues 1:42:09 cover overview 1:43:47 record splits / money owed 1:47:24 I made millions despite issues 1:50:56 millions from dub plates alone 1:52:26 show money 1:53:45 spending / I’d do it for free 1:55:04 publishing is pension 1:55:46 keeping ‘Incredible’ alive / not on Spotify? 1:57:58 the industry tried to block me 1:58:43 why not re-record ‘Incredible’ 2:04:08 32yrs later / I took jungle mainstream 2:05:03 watching ‘Incredible’ music video 2:09:37 fake rumour tried to cancel me 2:14:40 committee formed to cancel me 2:17:38 why do people hate on success? 2:20:13 Top Of The Pops / haters 2:25:09 hate kept me humble / Reggae Vs Jungle 2:27:02 Ali G movie ‘Incredible’ sync 2:33:12 Ali G remake video / advert syncs 2:35:27 cultural moment / best PA’s 2:37:45 arrested development / depression 2:41:00 social media saved me 2:41:59 Dr Zeus & Bally Jagpal collab / Asian support 2:45:36 collab list / fight back via social media 2:48:10 Idris Elba collab / flowers / haters drive you 2:53:00 Europe showed me love 2:55:22 I kept my integrity / Mistajam 2:56:40 Craig David & Mark Morrison had my back 2:58:58 Prince Naseem / Murad Hamed phone call 3:03:47 future projects 3:07:00 Autobiography Book 3:08:58 General Levy merchandise 3:11:07 AI Q’s / control / hate 3:12:21 racism / betrayal / fakeness 3:13:54 lies / backstabbers / threat 3:15:11 owed apologies / drugs 3:16:29 lost money / under credit / gatekeepers 3:17:24 voice / D Double E / haters 3:18:48 quick fire Q’s 3:24:18 final msg / flowers
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