
#607 - How to Turn Every Sales Pilot Into a Closed Deal | Shaun Crimmins
30 Minutes to President's Club | No-Nonsense SalesShow Notes
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Shaun Crimmins breaks down how to run pilots and POCs that prove measurable value and actually convert into paid contracts. Learn how to define success upfront, build the right champions, and engineer value throughout the entire pilot.
📈 Pick metrics you can move: Start with measurable upstream metrics you can impact during the pilot, then connect them to larger business outcomes.
🤝 Build two champions: Win over both the business champion responsible for the outcome and the technical champion living in the workflow every day.
🎯 Agree on the conversion upfront: Define success criteria before the pilot starts and establish that hitting those outcomes should lead to a paid agreement.
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More from 30 Minutes to President's Club | No-Nonsense Sales
The Social Selling Course is live. Get the launch-week discount and save $50 through Oct 26: https://30mpc.com/course/social-selling-course
The Social Selling Course is live. Get the launch-week discount and save $50 through Oct 26: https://30mpc.com/course/social-selling-course
Grab the free Sales Nav Filters + Inbound Alerts toolkit: https://www.30mpc.com/blog/social-selling-the-warm-pipeline-machine
Grab the free Sales Nav Filters + Inbound Alerts toolkit: https://www.30mpc.com/blog/social-selling-the-warm-pipeline-machine
Save your seat for the Social Selling Masterclass: https://www.30mpc.com/episodes/the-social-selling-masterclass