Business Is Boring

What happened with Ārepa

Business Is Boring

Show Notes

Ārepa has had a roller coaster year. The functional drinks company are on a mission to make brains work better, through their science and research-backed products. Last year, however, they went through a well-publicised process with the Ministry for Primary Industries about health claims on their labels, resulting in a media fire storm. How did that all come about? How did they move past it? And is the brain drink for real? To chat all this, founders Angus Brown and Zachary Robinson join the pod. Learn more about your ad choices. Visit megaphone.fm/adchoices

More from Business Is Boring

Aug 18, 2025

What started as a way to escape meal planning admin has turned into a powerful tool shaping the future of food.

Aug 11, 2025

From starting Crimson Education as a teenager to leading a company operating at a $300 million revenue run rate, Jamie Beaton has been on an extraordinary journey. In this episode, Simon Pound talks with the Crimson founder about his path from acceptance into 25 of the world’s top universities to scaling a billion-dollar global education business. They cover the creation of Crimson Global Academy, the role of AI in shaping education, and Jamie’s new teaching role at the University of Auckland’s Business Navigators program. Along the way, they explore lessons in resilience, leadership, and building ambitious ventures from Aotearoa to the world. Learn more about your ad choices. Visit megaphone.fm/adchoices

Aug 5, 2025

What started as a conversation between three friends in Whakatāne became a new category in drinks - a premium sparkling Mānuka honey beverage rooted in kaupapa Māori.

Jul 28, 2025

What if your meetings, interviews, or coaching sessions could turn themselves into structured insights, ready-to-go content, or instant action points? That’s what Contented AI - a Christchurch-based startup led by Lucy Pink and Hannah Hardy-Jones - is building.

Jul 21, 2025

Rowan Simpson has helped shape some of Aotearoa’s most iconic startups - from Trade Me and Xero to Vend and Timely - usually from behind the scenes. But with the release of his new book How to Be Wrong, he’s stepped into the spotlight to share some hard-earned lessons about success, leadership, and the quiet people who build great companies.

See all episodes →