Show Notes
In this episode, Sarah Jossel, award-winning beauty editor, author, and presenter on This Morning, for an honest conversation about carving out a career in fashion and beauty when everyone's fighting for the same seat at the table.
Sarah takes us from her early days breaking into the industry all the way to writing her book, Diary Of A Beauty Editor, and everything she learned (the hard way) in between. We get into what it really means to build authority and trust when the market is saturated, why authenticity is your most powerful career asset, and how to develop the editorial eye to know what's worth your time and what's just noise.
We also go deep on beauty product red flags, the trends she's watching, and the questions every woman should be asking before she buys into the hype.
In this episode, we cover: How Sarah broke into the fashion industry and navigated her way to the top Building credibility and authority in a saturated, competitive space Beauty product red flags and the trends shaping the industry right now The journey of writing a book and what it teaches you about your own voice Beauty product guidance for pregnant women and women with cancer Myth busting beauty perfection standards
If you're building a career in a crowded space and trying to figure out how to stand out this one is for you.
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CHAPTERS 00:00 Introducing Sarah Jossel 07:02 Making the Fashion to Beauty Shift 11:34 Building Credibility in your Career 29:07 Beauty Trend Red Flags 31:18 Smart Spending on Beauty Trends 34:54 Beauty and Confidence 39:07 The Journey of Writing a Book 42:59 Approach to Functional Makeup 45:12 Filters and Fake Realities 47:24 Finding Your Voice 53:13 Clean Beauty Marketing Myths 56:52 Clearing Up Clean Beauty Confusion 59:36 Pregnancy and Cancer Beauty Product Guidance 01:03:36 Pressures of Perfection Myth 01:13:33 Consistency Over Noise
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