How Social Selling Company Bomb Party Uses NetSuite to Navigate Tariffs

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In this episode of the NetSuite Podcast, cohost Megan O'Brien sits down with Jonny Holmes, director of finance at Bomb Party, a direct-to-consumer jewelry company that offers surprise jewelry reveals through live online parties. Megan and Jonny start by discussing Bomb Party, its growth and how Jonny ended up the company [1:43]. They then cover the impact of tariffs on Bomb Party and how the company is using NetSuite Planning and Budgeting to help navigate them [4:08]. Jonny concludes the podcast episode by giving some advice to business leaders trying to navigate global trade variability [17:29].

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How Social Selling Company Bomb Party Uses NetSuite to Navigate Tariffs

00:00:00:00 - 00:00:36:20

Unknown

Hello, NetSuite listeners. Thank you so much for tuning in to the NetSuite Podcast. I'm Megan O'Brien, co-host of the podcast. We have an extra special episode in store for you all today. We know tariffs are top of mind for many businesses right now, and companies are figuring out the best way to handle them. So we invited Jonny Holmes, director of finance at Bomb Party, which is a direct-to-consumer jewelry company that offers surprise jewelry reveals through live online parties.

00:00:36:22 - 00:01:10:04

Unknown

If you haven't seen it, I highly recommend checking them out. Customers purchase mystery items such as rings, necklaces or earrings, which are unveiled during these events, adding an element of excitement to the shopping experience. We discuss how Bomb Party has been using that sweet specifically, and that's what planning and budgeting and that sweet analytics warehouse to address tariffs, plan for addressing possible future trade policy changes, and the advice he has for business leaders trying to navigate global trade variability.

00:01:10:05 - 00:01:43:12

Unknown

So stay tuned. You're not going to want to miss this episode. You're listening to the NetSuite Podcast where we discuss what's happening within NetSuite, why we're doing it, and where we're heading in the future. We'lldive into the details about the software and the people at NetSuite who are behind all the moving parts. We'llalso feature customer growth stories discussing the ups and downs of running a company, and how one integrated system can help your business continue to scale.

00:01:43:14 - 00:02:09:19

Unknown

Let's just jump right in. So to kick us off, could you tell our audience a bit about Bomb Party and what you do at the company? Yeah. Bomb Party is a network marketing company. We started about eight years ago. I've been here for the last two years. So what we do is we the company, it really thrives on this surprise and delight type of marketing.

00:02:09:21 - 00:02:36:15

Unknown

And so what that means is it is kind of like, well, you're just ordering products or jewelry in our case, and you don't really know what you're getting. So it could be one of maybe 30 different rings or earrings or necklaces or something, whichever one you order. And so that is like the driving force around. Everything that we sell, and especially from our owners, is that they want to surprise and delight customers.

00:02:36:15 - 00:03:00:08

Unknown

And so everything tha