Show Notes
Jaiden Drought is the owner of Machinery Media, the publisher of Farm Trader and a suite of other niche machinery and automotive titles
As one of the most experienced and entertaining machinery content creators in the market, we couldn't pass up the opportunity to catch up with Jaiden at 2026 Fieldays, inside the cab of a Case IH Stage V Puma tractor – apparently the quietest tractor cab on the market.
We discuss what farmers actually listen to while in their tractor cabs, how Jaiden balances client needs with consumer needs when constructing machinery reviews, and what got Jaiden into tractors in the first place.
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