Stop trying to be an influencer..you're a CONTENT CREATOR (they're not the same)
Busy Blooming with Tess BarclayShow Notes
Welcome to WORK! Today I'm breaking down the difference between being an influencer and content creator and how to grow differently as each! The difference between the two, the content strategies, end goals, mindset etc. - this has been the BIGGEST change for me that helped me skyrocket my growth 100k+ followers on TikTok in one year after this one mindset switch! ⏱️ CHAPTERS & TIME STAMPS 00:00 Intro 4:50 Influencer vs. content creator: The "spotlight" difference 10:11 The content strategy difference & end goals 12:35 Lifestyle influencers 14:13 Yes, there are random creators lol 15:35 Sharing personal life vs. personality 17:25 Content ideas & trends! 23:01 Instagram rings 25:34 AI content, Meta AI so & Jake Paul AI Check out Storyblocks (I use it every week — overlays, green screens, sound effects, ALL of it). Right now sign up and get 2 extra months free on annual plans: https://www.storyblocks.com/tessbarclay
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