Show Notes
Fixing weaknesses feels productive, but doubling down on what you are already good at is usually what actually moves the needle.
This episode explores the case for a strengths-based approach to work, using Gallup's CliftonStrengths assessment (formerly known as StrengthsFinder). It unpacks how the tool sorts thirty-four themes into four categories — relationship building, strategic thinking, executing, and influencing — and why the order those themes rank in for each person matters more than any individual score. Ben revisits his own results from 2002, the year he first took the assessment, and the conversation traces how understanding a low-ranked strength (in his case, analytical thinking) reframed what he actually enjoyed about a job built entirely around data and troubleshooting.
The conversation then moves from individual reflection to team application. It covers an example from a leadership team where everyone's top strengths were put on cards with the names stripped out before staffing decisions were made for cross-business projects, removing unconscious bias from who got picked. It also looks at smart partnering, the practice of pairing people whose strengths cover each other's gaps, and a case where reassigning two team members to swap roles turned a frustrated manager's team around within months. For anyone who builds or leads teams, the throughline is practical: strengths data can replace guesswork in who does what, who gets picked for what, and why.
**In this episode:** - [00:00] — Intro and welcome - [02:11] — Susie's background: Microsoft, StrengthsFinder accreditation, Red Book Consultancy - [05:40] — What CliftonStrengths is: Gallup's 34 themes and why rank order matters more than any score - [17:28] — Ben's 2002 results: top five and bottom five - [21:56] — Reframing a low-ranked strength: Ben's old job in technical support - [27:39] — Blind card-sorting to remove bias from staffing decisions - [29:27] — Case study: swapping two team members turns a team around - [38:07] — Smart partnering: pairing complementary strengths - [40:20] — Where to find Susie
**Guest: Susie Harding** Susie runs the Red Book Consultancy. She spent seven and a half years at Microsoft, where she was chief of staff to three general managers and accredited in StrengthsFinder when Gallup first rolled it out across the UK subsidiary. Twenty years into running her own business, she works across technology, gaming, pharmaceutical, and sports organisations, helping leadership teams turn strengths data into decisions about roles, teams, and where people are genuinely likely to thrive rather than just get by.
Connect with Susie: https://www.linkedin.com/in/susie-harding-a9b2a74/ Red Book Consultancy: https://www.theredbookconsultancy.com
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Connect with Ben: https://www.linkedin.com/in/benpthoughts Elevated You: https://www.elevatedyou.live
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