The Type Pod

Emergency election typeface pod: 'The Balto conspiracy?'

The Type Pod

Show Notes

Inger gathered the team for an emergency pod about Balto the 2013 typeface chosen for the Harris Waltz campaign. After one failed attempt – which tested Inger’s patience about kerning — we nailed it (although we may inadvertently start some new political conspiracy theories by talking about the adventures of a plucky Disney dog also named Balto, not to mention the problematic choice of Perpetua for Obama’s first campaign). Anitra talks too much about columns and typeface rubbings ...

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