
Show Notes
Welcome back to The Account Rant.
In this episode, Catarina Santini and Michael Saade unpack one of the biggest issues they see with small business owners, pricing too cheap.
A lot of businesses start by looking at the market and trying to be the cheapest option just to win clients. The problem is, if your pricing does not cover your overheads, wages, contractors, materials and profit, you are not building a business, you are funding one.
Cat and Michael break down how business owners should think about pricing, why you need to work backwards from your costs, and why being busy does not mean you are making money.
They also discuss why prices should be reviewed consistently, why inflation and rising costs matter, why some businesses should charge call out fees or quoting fees, and why tradies in particular need to protect their cash flow with deposits and stage payments.
This episode is for business owners, tradies, service providers and anyone who is winning work but wondering why there is still no money left at the end.
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Disclaimer: This video is for educational and entertainment purposes only and does not constitute formal accounting, financial, legal, tax or business advice. Views expressed are personal opinions and should not be taken as professional advice.
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