Show Notes
Years ahead of his time, Jay-Z declared, “I'm not a businessman; I'm a business, man.”
Much in the same way, the greatest athletes in the world are more than just entertainers on the courts and fields—they are brands and enterprises unto themselves. Properly cultivated, athletes can position themselves to turn the millions they make playing sports into potentially billions in generational wealth. Those are the crossover names we remember long after they’ve stopped playing. The Magic Johnsons. The Roger Staubachs. The Michael Jordans.
SUBSCRIBE HERE: Don’t Miss an Episode of The Game Plan
Those kinds of entrepreneurial and investment journeys are at the heart of The Game Plan, which is joining forces with SportTechie to bring you Season 2 starting Nov. 23. We’ll drop a new episode every Monday, highlighting insights from athletes who are making the transition from people who simply endorse checks to those who write them.
The conversations that co-hosts Jay Kapoor and Tim Katt have with athletes are always wide-ranging, highlighting their successes and working through the challenges they face when it comes to business ventures and investments. But our bottom line with this podcast isn’t about money—it’s about giving you an open and honest look at what makes our guests more than just athletes.
More from The Game Plan
Human beings have been collecting non-utilitarian items for millennia. It just so happens that with the advent of the digital age, we're now able to collect items from around the world and display them digitally for fellow collectors all over the world to admire as well. Add to this Digital Collectibles, like NFTs, and you've got a space ripe for tech innovation.
If you listen to this show regularly, you know that the shifting interest of athletes from endorsement to ownership is something we talk about a lot. Well, it turns out that in the last few years, athletes aren’t the only ones that are thinking about how to get ownership in the brands, companies and financial institutions they help build as early adopters, micro-influencers, or simply as customers.
In many ways, Bennie Fowler's story is the epitome of resilience and exactly the kind of journey we love sharing onThe Game Plan every week. Bennie had tremendous success in college at Michigan State and like many of his fellow players, expected to hear his name called during the NFL Draft. Unfortunately, that announcement never came.
Podcasting and social audio as a viable business has seen explosive growth in the past decade, the last few years especially. With Spotify having spent over $1Bn to acquire both tech and talent, apps like Clubhouse raising at multi-billion valuations, and even platforms like Twitter launching their own social audio Spaces, we felt this topic deserved a deeper dive.
In this week's episode of The Game Plan, we venture into the wild, wild west of the internet: Digital collectibles, NFTs and Web3. What does it mean for athletes, how is it changing how athletes think about their personal brands and ability to monetize their work on and off the field, and who the key stakeholders in this new tokenized world are and will be.