James Schutrop: Creating a WOW Customer Experience: Simple Touches That Build Lasting Loyalty

In this Spotlight Session, we sit down with Matt Deseno, Founder and CEO of Helped.com (formerly HL Pro Tools), to talk about closing the gap between what business owners know is possible with HighLevel and AI and what actually gets built inside their businesses. With six years of experience building inside the HighLevel ecosystem, Matt has helped businesses of every size turn stalled ideas into finished, working systems using funnels, automation, AI and end-to-end HighLevel systems. We dive into: 💥 Why so many owners invest in HighLevel and still struggle to get things implemented 💥 Where to start with AI if you’re already using HighLevel 💥 How to decide what AI, your team and outside help should each handle 💥 How HighLevel supports scalable growth Catch the full episode to learn how Matt is helping business owners scale with simple systems and smart automation. Then come see Helped at LevelUp 2026, October 26–29 in Dallas.

In this Spotlight Session, we sit down with Curtis Fenn of GeoLeads, a LevelUp 2026 exhibitor, to talk about why data is no longer optional in an AI marketing world. With 20 years of experience using data to optimize marketing campaigns, Curtis has helped over 100,000 business professionals sharpen their marketing through smarter prospecting, targeting and buyer psychology. We dive into: 💥 What AI answers replacing search clicks means for a local business’s top of funnel 💥 How to figure out who is most likely to do business with you 💥 Why the right people beat a long list and how to reach them through mail, ads and calls 💥 How HighLevel supports scalable growth Catch the full episode to learn how Curtis is helping agencies and local businesses keep their pipelines full with smarter targeting and less wasted ad spend. Then join us at LevelUp 2026, October 26–29 at the Hilton Anatole in Dallas 👉 levelup.gohighlevel.com

In this Spotlight Session, we sit down with Jonathan Wold, Chief Business Development Officer at Convesio, to talk about ecommerce payment processing for growing merchants. With 20 years in the WordPress ecosystem, from freelancing to enterprise agency work to WooCommerce at Automattic, Jonathan has helped mid-market and enterprise merchants optimize how they accept and process payments so they can save money and grow revenue. We dive into: 💥 Why a hosting company ended up building payments products 💥 How to navigate high-risk payments and evaluate interchange pricing 💥 How agencies create stronger client relationships through payment partnerships 💥 Why Convesio built a native integration between HighLevel and ConvesioPay

Want to meet Nic in person? Grab your LevelUp 2026 tickets here 👉https://levelup.gohighlevel.com/ In this Spotlight Session, we sit down with Nic Padilla, Director of Business Development at Boostability, to talk about how AI is changing SEO and what agencies can do to keep their clients visible. With more than 15 years of experience in SEO, Nic has helped agencies around the world build and scale SEO programs, trained thousands of sales professionals and supported the sale and fulfillment of thousands of SEO campaigns. Today, Boostability supports thousands of SMB campaigns across 17 countries and nine languages, primarily through agency partnerships. We dive into: 💥 How AI has changed SEO and what still holds true 💥 What agencies can do now to help clients show up in AI search results 💥 How to scale SEO fulfillment without building a large in-house team 💥 How HighLevel supports scalable growth Catch the full episode to learn how Nic is helping agencies scale SEO with repeatable systems that perform in both traditional search and AI-driven discovery.

In this Spotlight Session, we sit down with Yogesh Kumawat, Co-Founder and CEO of GoGHL.ai and GHLDoctor, to talk about building and scaling a HighLevel Marketplace app. Yogesh spent nearly five years leading engineering on HighLevel's core CRM. Today he has helped 3,400+ agencies worldwide engage leads across WhatsApp, iMessage and SMS with an app that has reached around 40,000 installs, all powered by multichannel messaging, automation and end-to-end HighLevel systems. We dive into: 💥 The jump from HighLevel developer to Marketplace founder 💥 What it takes to build a HighLevel app agencies keep using: user experience, value proposition, support and marketing 💥 Why WhatsApp and iMessage belong in your communication stack and how to scale them for lead generation 💥 How HighLevel supports scalable growth