Summary
Marketers are increasingly vocal about "bull spend," a term used to describe advertising budgets allocated to metrics that appear impressive until scrutinized by financial officers. This sentiment is echoed in discussions among professionals who emphasize the need for tangible results over superficial metrics, advocating for a focus on revenue rather than mere impressions.
In the realm of astrophysics, the longstanding quest to understand dark matter faces new scrutiny as researchers explore alternative theories of gravity. The concept of Modified Newtonian Dynamics (MOND) proposes that gravity behaves differently at various scales, potentially eliminating the need for dark matter. While initial versions of MOND struggle to align with established physics and fail to account for certain astronomical phenomena, recent advancements aim to refine the theory. A new relativistic version, dubbed Relmond, suggests that gravitational behavior can change over time, potentially addressing some of the limitations of earlier models.
Despite these developments, the debate between proponents of dark matter as a particle and advocates of modified gravity theories remains contentious. The complexities of cosmic structures, such as the bullet cluster, continue to challenge both perspectives. As research progresses, the scientific community remains divided, with many experts leaning towards the dark matter hypothesis while acknowledging the intriguing possibilities presented by modified gravity theories. The resolution of this debate could significantly impact our understanding of the universe.
Show Notes
Thank you to CuriosityStream for supporting PBS. For more information go to https://curiositystream.thld.co/PBSSPACETIMEUploaded 10-11-21Check Out @PBSVitals here: https://youtu.be/FOL0Hs8UcNsWhat if there is no such thing as dark matter? What if our understanding of gravity is just wrong? New work is taking another shot at that Einstein guy. Let’s see if we’ve finally scored a hit with Modified Newtonian Dynamics aka MOND.Sign Up on Patreon to get access to the Space Time Discord!https://www.patreon.com/pbsspacetimeCheck out the Space Time Merch Storehttps://www.pbsspacetime.com/shopSign up for the mailing list to get episode notifications and hear special announcements!https://mailchi.mp/1a6eb8f2717d/spacetimeHosted by Matt O'DowdWritten by Matt O'Dowd Post Production by Leonardo Scholzer, Yago Ballarini, Pedro Osinski, Adriano Leal and Stephanie FariaGFX Visualizations: Ajay ManuelDirected by Andrew KornhaberAssistant Producer: Setare GholipourExecutive Producers: Eric Brown and Andrew KornhaberEnd Credits Music by J.R.S. Schattenberg: https://www.youtube.com/user/MultiDroidekaSpecial Thanks to Our Patreon SupportersBig Bang SupportersBen DimockDaniel AlexiucPravin MansukhaniPeter BarrettNils AndersonDavid NeumannAri PaulCharlieMrs. Tiffany PoindexterLeo KoguanSandy WuMatthew MillerAhmad JodehAlexander TamasMorgan HoughJuan BenetVinnie FalcoFabrice EapMark RosenthalDavid NicklasHenry Van StynQuasar SupportersNenado763Alex KernMichael SchneiderEthan CohenStephen WilcoxYogiChristina OegrenMark HeisingHank SHypernova SupportersJustin SmithdrollereJoe MoreiraMarc ArmstrongScott GorlickNick BerardPaul Stehr-GreenAdam WaltersRussell PopeBen DeloNicholas NewlinScott GrayАнтон КочковJohn R. SlavikMathewDonal BotkinEdmund FokschanerJoseph SalomoneMatthew O'Connorchuck zegarJordan Youngm0nkJohn HofmannDaniel Muzquizwilliam bryanTimothy McCullochGamma Ray BurstJered D SweeneyAnatoliy NagornyycomboyBrett BakerDaniel MorganJeremy SollerJonathan ConerlyAndre StechertRoss BohnerPaul WoodKent Durhamjim bartoshNubbleChris NavridesScott R CalkinsCarl ScaggsThe Mad MechanicEllis HallJohn H. Austin, Jr.Diana SBen CampbellLawrence Tholl, DVMFaraz KhanAlmog CohenAlex EdwardsÁdám KettingerMD3Endre PechDaniel JenningsCameron SampsonPratik MukherjeeGeoffrey ClarionNateAdrian PosorDarren DuncanRuss CreechJeremy ReedEric WebsterDavid JohnstonJ. KingMichael BartonChristopher BarronJames RamseyJustin JermynMr TAndrew MannPeter MertzIsaac SuttellDevon RosenthalOliver FlanaganRobert WalterBruce BIsmael MontecelSimon OliphantMirik GogriMark DelagasseMark Daniel CohenBrandon LattinNickolas Andrew FreemanProtius ProtiusShane CalimlimTybie FitzhughRobert IlardiEric KieblerCraig StonahaMartin SkansMichael ConroyGraydon GossFrederic SimonTonyfaceJohn RobinsonA GKevin LeejustahatYurii KonovaliukJohn FunaiCass CostelloTristan DelocheBradley JenkinsKyle HoferDaniel StříbrnýLuaanAlecZeroVlad ShipulinCodyMalte UblKing ZeckendorffNick VirtueScott GossettDan WarrenPatrick SuttonJohn GriffithDaniel LyonsDFaulkGrowingVioletKevin WarneAndreas NautschBrandon labonte Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices
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PBS Member Stations rely on viewers like you. To support your local station, go to: http://to.pbs.org/DonateSPACE↓ More info below ↓Uploaded 27-05-20It’s been 120 years since Henry Cavendish measured the gravitational constant with a pair of lead balls suspended by a wire. The fundamental nature of gravity still eludes our best minds - but those secrets may be revealed by turning back to the Cavendish experiment. That steampunk contraption may even reveal the existence of extra dimensions of space.Sign Up on Patreon to get access to the Space Time Discord! https://www.patreon.com/pbsspacetimeCheck out the Space Time Merch Storehttps://pbsspacetime.com/Sign up for the mailing list to get episode notifications and hear special announcements!https://mailchi.mp/1a6eb8f2717d/spacetimeHosted by Matt O'DowdWritten by Katie McCormick and Matt O'DowdGraphics by Leonardo Scholzer, Yago Ballarini, and Pedro OsinskiDirected by: Andrew KornhaberCamera Operator: Bahaar GholipourExecutive Producers: Eric Brown and Andrew KornhaberEnd Credits Music by J.R.S. Schattenberg: https://www.youtube.com/channel/UCRl6-nb4iOnsij-vnpAjp0Q#space #astrophysics #gravitySpecial Thanks to Our Patreon SupportersBig Bang SupportersAlexander TamasDavid NicklasFabrice EapJuan BenetMorgan HoughRadu NegulescuQuasar SupportersChristina OegrenMark HeisingVinnie FalcoHypernova SupportersWilliam BryanChuck ZegarDanton SpiveyDonal BotkinEdmund FokschanerHank SJohn HofmannJohn PollockJohn R. SlavikJordan YoungJoseph SalomoneJulian TyackeMathewMatthew O'ConnorSyed AnsarTimothy McCullochGamma Ray Burst SupportersA GAdrian HatchAlecZeroAndreas NautschAndrew RichmondBradley JenkinsBrandon labonteBrandon LattinBrian BlanchardCass CostelloCraig StonahaDan WarrenDaniel LyonsDavid BethalaDavid HughesDFaulkEric KieblerFrederic SimonGeoffrey ShortGraydon GossGreg SmithJennifer CrosleyJohn FunaiJohn GriffithJohn RobinsonJosh ThomasJustin WatersKevin LeeKevin WarneKyle HoferMalte UblMark Daniel CohenMichael ConroyMirik GogriNick VirtueNick WrightNickolas Andrew FreemanPatrick SuttonPaul RoseProtius ProtiusRobert IlardiScott GossettSean WarniahaShane CalimlimSimon OliphantSteve BradshawTatiana VorovchenkoTim StephaniTonyfaceTybie FitzhughYannick WeynsYurii Konovaliuk Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices
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Thanks to LastPass for sponsoring PBS DS. You can check out LastPass by going to https://lastpass.onelink.me/HzaM/2019Q3JulyPBSspaceUploaded 18-07-19PBS Member Stations rely on viewers like you. To support your local station, go to: http://to.pbs.org/DonateSPACEOur universe started with the big bang. But only for the right definition of “our universe”. And of “started” for that matter. In fact, probably the Big Bang is nothing like what you were taught.A hundred years ago we discovered the beginning of the universe. Observations of the retreating galaxies by Edwin Hubble and Vesto Slipher, combined with Einstein’s then-brand-new general theory of relativity, revealed that our universe is expanding. And if we reverse that expansion far enough – mathematically, purely according to Einstein’s equations, it seems inevitable that all space and mass and energy should once have been compacted into an infinitesimally small point – a singularity. It’s often said that the universe started with this singularity, and the Big Bang is thought of as the explosive expansion that followed. And before the Big Bang singularity? Well, they say there was no “before”, because time and space simply didn’t exist. If you think you’ve managed to get your head around that bizarre notion then I have bad news. That picture is wrong. At least, according to pretty much every serious physicist who studies the subject. The good news is that the truth is way cooler, at least as far as we understand it.Check out the new Space Time Merch Store!https://pbsspacetime.com/Support Space Time on Patreonhttps://www.patreon.com/pbsspacetimeHosted by Matt O'DowdWritten by Matt O'DowdGraphics by Leonardo ScholzerDirected by Andrew KornhaberProduced By: Kornhaber BrownBig Bang Supporters:Anton LifshitsDavid NicklasFabrice EapJuan BenetJustin LloydMorgan HoughQuasar Supporters:Mark HeisingMark RosenthalTambe BarsbayVinnie FalcoHypernova Supporters:Chuck ZegarDanton SpiveyDonal BotkinEdmund FokschanerHank SJohn HofmannJohn R. SlavikJordan YoungJoseph SalomonekkmMark HeisingMatthewMatthew O'ConnorSyed Ansar Gamma Ray Burst Supporters: Adrien HatchAlexey EromenkoAndreas NautschBradley JenkinsBrandon LabonteCarlo MogaveroDaniel LyonsDavid BehtalaDFaulkDustan JonesGeoffrey ShortJames FlowersJames QuinteroJohn FunaiJohn PollockJonahJonathan NesfederJoseph DillmanJoseph EmisonJosh ThomasKevin WarneKyle HoferMalte UblMark VasileNathan HitchingsNick VirtuePaul RoseRyan JonesScott GossettSigurd Ruud FrivikTim JonesTim StephaniTommy MogensenYurii Konovaliukسلطان الخليفي Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices
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Sign Up on Patreon to get access to the Space Time Discord!https://www.patreon.com/pbsspacetimeUploaded 09-06-21While recent news about the Chinese Long March 5 Rocket made a lot of people very nervous because a 22-ton rocket was going to fall out of the sky, this sort of thing happens all the time. Boosters, dead satellites, and sometimes even old space stations get dropped out of the sky fairly often. While the litter seems a little inconsiderate, this is probably far safer than the alternative. The accumulation of space junk poses a huge risk to all human operations in space especially if we cross the threshold into the chain reaction of exponentially growing collisions known as the Kessler Syndrome. Check out all the Leo Labs Space Debris Trackerhttps://platform.leolabs.space/visualizations/leo Check out the Space Time Merch Storehttps://www.pbsspacetime.com/shopSign up for the mailing list to get episode notifications and hear special announcements!https://mailchi.mp/1a6eb8f2717d/spacetimeHosted by Matt O'DowdWritten by Matt Caplan and Matt O'Dowd Graphics by Leonardo Scholzer, Yago Ballarini, Pedro Osinski, Adriano Leal and Stephanie FariaGFX Visualizations: Katherine KorneiDirected by Andrew KornhaberAssistant Producer: Setare GholipourExecutive Producers: Eric Brown and Andrew KornhaberEnd Credits Music by J.R.S. Schattenberg: https://www.youtube.com/channel/UCRl6-nb4iOnsij-vnpAjp0QSpecial Thanks to Our Patreon SupportersBig Bang SupportersCharlieLeo KoguanSandy WuMatthew MillerScott GrayAhmad JodehRadu NegulescuAlexander TamasMorgan HoughJuan BenetVinnie FalcoFabrice EapMark RosenthalDavid NicklasMrs. Tiffany PoindexterQuasar SupportersStephen WilcoxChristina OegrenMark HeisingHank SHypernova SupportersWilliam BryanMarc ArmstrongScott GorlickNick BerardPaul Stehr-GreenMuON MarketingRussell PopeBen DeloL. Wayne AusbrooksNicholas NewlinAdrian PosorDrJYouАнтон КочковJohn R. SlavikMathewDanton SpiveyDonal BotkinJohn PollockEdmund FokschanerJoseph SalomoneMatthew O'Connorchuck zegarJordan Youngm0nkJulien DuboisJohn HofmannTimothy McCullochDaniel MuzquizGamma Ray Burst SupportersNubbleChris NavridesScott R CalkinsCarl ScaggsG MackThe Mad MechanicEllis HallJohn H. Austin, Jr.Diana SBen CampbellLawrence Tholl, DVMFaraz KhanAlmog CohenAlex EdwardsÁdám KettingerMD3Endre PechDaniel JenningsCameron SampsonPratik MukherjeeGeoffrey ClarionNateDarren DuncanRuss CreechJeremy ReedDerek DavisEric WebsterSteven SartoreDavid JohnstonJ. KingMichael BartonJames RamseyDrew HartJustin JermynMr TAndrew MannJeremiah JohnsonPeter MertzKevin O'ConnellIsaac SuttellDevon RosenthalOliver FlanaganBleys GoodsonDarryl J LyleRobert WalterBruce BIsmael MontecelSimon OliphantMirik GogriMark Daniel CohenBrandon LattinNickolas Andrew FreemanShane CalimlimTybie FitzhughRobert IlardiAstaurusEric KieblerCraig StonahaMartin SkansMichael ConroyGraydon GossFrederic SimonTonyfaceJohn RobinsonA GKevin LeeAdrian HatchYurii KonovaliukJohn FunaiCass CostelloTristan DelocheBradley JenkinsKyle HoferDaniel StříbrnýLuaanAlecZeroVlad ShipulinCodyMalte UblKing ZeckendorffNick VirtueScott GossettDan WarrenPatrick SuttonJohn GriffithDaniel LyonsDFaulkGrowingVioletKevin WarneAndreas NautschBrandon labonteNick Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices