Transition With Purpose Podcast with Natalie Tran

Episode 63 - Shiv Shenoy: Building Authority & Amplifying Credibility

Transition With Purpose Podcast with Natalie Tran

Show Notes

In this episode, Shiv Shenoy, an expert in authority building and personal branding, shares his journey from the corporate world to entrepreneurship, detailing his experiences with burnout and the transformative power of writing. He emphasizes the importance of building authority through content and how writing a book can enhance professional credibility. The conversation also explores strategies for navigating career transitions, overcoming fear, and creating a content ecosystem that supports authority building. Takeaways Shiv transitioned from a corporate career to entrepreneurship due to burnout. Writing a book can position you as an authority in your field. Building an authority content ecosystem is crucial for success. Short, medium, and long-form content serve different purposes in authority building. You don't need to be a professional writer to write a book. The journey of writing a book can be structured and guided. Fear often holds people back from pursuing their true passions. Identifying your expertise and target audience is essential for monetization. Creating a marketing funnel is important for business growth. Saying no to lucrative but misaligned opportunities can lead to personal growth. Chapters 00:00 Introduction to Shiv Shenoy's Journey 04:33 Transition from Corporate to Entrepreneurial Life 07:18 The Impact of Burnout and Hospitalization 10:11 Finding Purpose and Building Authority 13:04 The Role of Writing in Authority Building 15:34 Strategies for Writing a Book 17:49 Navigating Career Transitions with a Book 20:35 Engineering the Journey for Your Audience 26:39 Building Trust Through Value 29:16 Identifying Your Expertise32:43The 12-Week Book Writing Program 35:29 Creating an Authority Content Ecosystem 41:39 The Power of Saying No 45:54 Living Without Fear of Failure You can connect with Shiv at.. LinkedIn: https://www.linkedin.com/in/shivshankershenoy

Connect with Natalie... Check out my new Notion "9-5 TO BIZ TRANSITION ROADMAP" https://www.notion.so/9-5-TO-BIZ-TRANSITION-ROADMAP-44e6ed2575ba4581ae26e8e55350b118 Check out my new Notion "Optimise Your LinkedIn Playbook & Checklist" https://www.transitionwithpurpose.com.au/linkedin-playbook Check out my other FREE CLASSES and resources here https://www.transitionwithpurpose.com.au/free-courses You can also sign up to my COURSES here https://www.transitionwithpurpose.com.au/courses Send me a DM on INSTAGRAM @transitionwithpurpose Connect with me on LinkedIn: https://au.linkedin.com/in/natalie-tran-coach-melbourne

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