From the Horse's Mouth: Intrepid Conversations with Phil Fersht

Dogs, Dial-Up, and Disruption: My conversation with Brian Solis Video

From the Horse's Mouth: Intrepid Conversations with Phil Fersht

Show Notes

Are we stuck iterating when we should be innovating?

Brian Solis, Head of Global Innovation at ServiceNow, joins Phil Fersht on From the Horses' Mouth to unpack the AI paradox. Why is AI maturity declining even as capabilities explode? The answer lies in mindset—not models.

Brian argues that leaders must stop using AI to simply optimize yesterday's processes and start reimagining what's newly possible. It's not just about doing things faster—it's about doing entirely new things.

What You'll Hear in 30 Minutes

- Why AI maturity actually dropped in 2024—and what it signals - The difference between iteration and innovation in the age of AI - Why rethinking jobs and workflows is now mission-critical - How leadership must evolve from cost control to possibility design - What it means to become an "AI-native" organization - Why the pressure to change needs to feel urgent—but be inspiring

Guest Snapshots Brian Solis is the Head of Global Innovation at ServiceNow, where he leads a worldwide network of futurists and innovation officers focused on helping enterprises navigate disruption with clarity and purpose. A world-renowned digital anthropologist, Brian has published nine bestselling books and over 60 influential research reports on innovation, transformation, and emerging technologies. He's been featured in HBR, Fast Company, CIO, and Forbes—and is consistently ranked among the top global voices in business innovation.

Timestamps 00:00 – Welcome & Brian's Background 01:30 – From Disruptive Tech to Enterprise Innovation 03:25 – Brian's First Generative AI Encounter 05:00 – Building the AI Maturity Model at ServiceNow 06:40 – Why AI Maturity Scores Are Falling 07:50 – From Quick Wins to Business Transformation 09:35 – Connecting Silos with AI (Not Just Automating) 11:00 – Reimagining Work, Not Replacing It 13:20 – Helping Employees Become AI-Native 15:20 – Leadership's Role in Inspiring AI-Driven Change 18:10 – Linear vs. Exponential Thinking 20:30 – Free Time, Dark Leisure & Organizational Curiosity 22:20 – Why Most Companies Still Think Like It's Web 1.0 24:45 – Iteration ≠ Innovation 26:50 – AI as an Extension of Human Creativity 28:10 – Who Will Win: Services or Software? 30:15 – Cost Center or Growth Engine? You Decide 34:00 – Sign Off & Canine-Approved Conclusion

Explore More • Brian Solis on LinkedIn: https://www.linkedin.com/in/briansolis/ • Brian's Latest Book: https://www.briansolis.com/books/ • ServiceNow AI Index Report: https://www.servicenow.com • Phil Fersht on LinkedIn: https://www.linkedin.com/in/pfersht/ • More from HFS on Agentic AI: https://www.hfsresearch.com

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