Scaling Storyblok: 270 people, 47 countries, $138M raised

Storyblok CEO and Co-founder Dominik Angerer joins Alex Theuma to share how a side project evolved into a global SaaS company with 270 people in 47 countries and $138M in funding. Dominik reveals the strategies behind scaling a fully remote team, expanding into the U.S., blending PLG with enterprise sales, and integrating AI to transform content management. Hear his funding philosophy, lessons in remote leadership, and what’s next on Storyblok’s journey toward $100M ARR and profitability.

Topics covered:

- Building a global remote-first SaaS - Scaling from PLG to enterprise sales - Using AI to power personalisation and automation - Funding strategy and expansion into the U.S. - Leadership lessons from a developer-turned-CEO

Guest links:

LinkedIn: https://www.linkedin.com/in/dominikangerer/ Website: https://www.storyblok.com/

Check out the other ways SaaStock is helping SaaS founders move their business forward:

🇮🇪 SaaStock Europe | Dublin, Ireland Book tickets: https://saastock-europe.com/

🇺🇸 SaaStock USA | Austin, Texas Book tickets: https://saastock-usa.com/

🤝 SaaStock Founder Membership: A private members group of B2B SaaS founders between $100K - $10M ARR who are committed to growth and helping others (https://www.saastock.com/founder-membership/)

🌎 SaaStock Local: Monthly meet-ups in cities all around the world, bringing together SaaS enthusiasts and experts to discuss the most pressing topics in SaaS (https://local.saastock.com/home)