The Context Podcast

AI Hype vs. Reality

The Context Podcast

Show Notes

Featuring: Ernest Koe, CEO of Proof Todd Geist, CTO of Proof Description:

In this episode of the Context Podcast, Ernest Koe and Todd Geist cover “This Week in AI: FileMaker Edition.” They dig into the AI hype cycle: why “token maxing” is largely meaningless, why productivity gains don’t automatically translate to revenue, and why attention is the scarcest resource in the agentic era. They also react to a landmark Claris webinar led by former co-host Martha Zink, which drew over 1,000 attendees and previewed first-party agentic development coming to FileMaker.

You can also view this podcast on Youtube.

Featured Links: Addy Osmani: The Orchestration Tax (attention engineering in the AI era) Ryan McCann’s Blog Post: How Claris is building for what comes next Proof Community ProofKit ProofKit’s YouTube Playlist The Mars Trilogy (Red Mars, Green Mars, Blue Mars) – Todd’s book recommendation Agentic development with FileMaker

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