
Show Notes
Today we’re in the East Village, having cocktails at Please Don’t Tell - one of the most iconic cocktail bars in New York City.
PDT is currently run by award-winning bartender Jeff Bell. Jeff started as a bar back in 2010, and now he owns the place. How about that? He joins us alongside Richard Betts. There are fewer than 300 Master Sommeliers in the entire world, and Richard was one of them. He’s also built some of the most distinctive brands in the industry, including Sombra Mezcal, Astral Tequila, and most recently Tequila Komos. We discuss the business of restaurants and hospitality, building a luxury tequila band, and trends in how alcohol is being consumed.
Timecodes
00:00 Why Premium Brands Are Winning
00:50 Standing Table Opening
01:30 Inside PDT: New York's Iconic Speakeasy
02:47 Meet Jeff Bell & Richard Betts
03:35 How PDT Became a Global Cocktail Destination
05:29 Becoming a Master Sommelier
08:03 The Business of Restaurants & Hospitality
10:59 Building a Luxury Tequila Brand
14:04 Are Younger People Drinking Less?
16:03 The Secret to Building Authentic Brands
19:27 Social Media, Hospitality & Customer Experience
24:16 Advice for Future Entrepreneurs
25:38 Closing Thoughts
—
FOLLOW US
Instagram: riskreversalmedia
Twitter: https://x.com/riskreversal
LinkedIn: riskreversalmedia
#investing #stocks #stockmarket #ApexFintechSolutions
Standing Table is made possible through our continued partnership with Apex Fintech Solutions.
Apex Fintech Solutions provides the tools and services that enable hundreds of clients to launch, scale, and support digital investing for tens of millions of end investors. The company provides essential infrastructure and a comprehensive ecosystem of cloud-based products to enable and streamline trading, wealth management, cost basis, tax reporting, and, through its subsidiary Apex Clearing™, custody and clearing.
For more information, visit the Apex Fintech Solutions website: https://apexfintechsolutions.com/
LinkedIn: apex-fintech
SUBSCRIBE:
RiskReversal Pod for more from Guy and Dan: https://apple.co/3RzvgpD
RiskReversal Media channel for more episodes and content: @riskreversalmedia
The financial opinions expressed in Risk Reversal content are for information purposes only. The opinions expressed by the hosts and participants are not an attempt to influence specific trading behavior, investments, or strategies. Past performance does not necessarily predict future outcomes. No specific results or profits are assured when relying on Risk Reversal.
Before making any investment or trade, evaluate its suitability for your circumstances and consider consulting your own financial or investment advisor. The financial products discussed in Risk Reversal carry a high level of risk and may not be appropriate for many investors. If you have uncertainties, it's advisable to seek professional advice. Remember that trading involves a risk to your capital, so only invest money that you can afford to lose.
Derivatives are not suitable for all investors and involve the risk of losing more than the amount originally deposited and any profit you might have made. This communication is not a recommendation or offer to buy, sell or retain any specific investment or service.
More from RiskReversal Pod
Apex Fintech Solutions provides the tools and services that enable hundreds of clients to launch, scale, and support digital investing for tens of millions of end investors. The company provides essential infrastructure and a comprehensive ecosystem of cloud-based products to enable and streamline trading, wealth management, cost basis, tax reporting, and, through its subsidiary Apex Clearing™, custody and clearing.
Dan Nathan hosts Damien Lewke, CEO and founder of AI-native cybersecurity company Nebulock. Lewke recounts his career from nation-state defense at Northrop Grumman to CrowdStrike, Palo Alto Networks, MIT research in NLP, and leading AI detections at Arctic Wolf. They discuss how the threat surface has expanded with distributed environments and how the ChatGPT moment accelerated both defensive usability and offensive capability. Lewke explains Nebulock’s “hunt-first” mission to give any team machine-speed detection and response, positioning it across converging markets like SIEM, MDR, AI SOC, and insider threat/UEBA. The conversation covers enterprise AI adoption, supply-chain risk, investor perceptions following “Mythos” breach disclosures and agent security as insider risk.
Learn more about Astraeus Wealth Management: http://astraeuswealth.com/partner-with-us
Checkout David's Book: https://www.amazon.com/dp/1997701774?lv=shuf&channelId=500&plpRedirect=mhFallback
Dan Nathan welcomes Deirdre Bosa to the Okay, Computer podcast to discuss her upcoming daily Yahoo Finance show, “Deirdre Bosa Live,” launching November 9 and airing weekdays 1–2 PM PT. They dig into how Microsoft has shifted Copilot toward a model-agnostic approach—routing tasks to the most cost-effective models amid open-source commoditization—while also launching its Maia 300 custom AI chip to manage supply and spending uncertainty. The conversation touches on Meta’s product-driven resurgence, enterprise adoption dynamics, and investor concerns about AI infrastructure capex and debt. They compare emerging personal AI assistants (Muse, Instinct, and OpenAI “Dot”), emphasizing utility, branding, and trust/security as prerequisites for broader adoption, with Apple and identity layers like 1Password seen as potential catalysts. They close on China’s low-cost, high-volume token usage pressuring global pricing and shaping open-source competition.