Beyond the Myths: Unlocking Growth in the Public Sector with Shiona Campbell, BDS
The Prepared Leader: From Crisis to ConfidenceShow Notes
Send us Fan Mail Today’s episode tackles a commonly missed growth avenue – selling to the public sector. Why do so many smaller firms avoid it? Is it really too complex or competitive, or are those just myths? Helen Lipscombe is joined by Shiona Campbell, founder of BDS – Business Development Support Ltd. With 15 years’ experience in local government and the third sector, Shiona now helps owner-led businesses bid for and win public contracts. You’ll hear her journey from project management to...
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