DesignRush Podcast

The $100K Mistake Every CEO Makes With Press Releases

DesignRush Podcast

Show Notes

Discover how to accelerate your brand’s discovery and growth at https://www.designrush.com In this episode of the DesignRush Podcast, host Kia Johnson sits down with Steve Turner, Founder of Solomon Turner PR. We break down the practical business blueprints used to launch tech brands, establish top-of-mind awareness, and drive direct sales revenue. You will learn: - Why building early market trust is the foundation for scaling a company - How to manage a 5-year growth plan without hitting standard business plateaus - How to capitalize on major, timely news events for sudden brand exposure - Why turning media coverage into active sales tools is critical for closing B2B deals - What CEOs must stop doing with generic press releases to protect their brand authority Free DesignRush resources to go deeper: Learn how PR pricing works in 2026 and what brands should consider when planning campaigns for local, national, or long-term visibility: https://www.designrush.com/agency/digital-marketing/trends/pr-cost Explore AI tools that can help PR teams monitor brand visibility, manage reputation signals, support media outreach, and improve modern communications workflows: https://www.designrush.com/agency/digital-marketing/trends/ai-tools-for-public-relations Subscribe for weekly strategies from the builders behind successful brands on how to optimize workflows, dominate your niche, and scale your business.

More from DesignRush Podcast

Oct 21, 2026

Why workplace culture matters more than salary. We analyze the leadership strategies that actually boost employee commitment.

Oct 14, 2026

How do you get your brand into the answers generated by ChatGPT, Gemini, Perplexity, and other AI search platforms?

Oct 7, 2026

How do you build a successful business through relationships, referrals, and genuine human connection?

Sep 30, 2026

What can BuzzFeed, ClickUp, and the future of B2B marketing teach us about building an audience you actually own?

Sep 23, 2026

Is the traditional B2B marketing playbook still working?

See all episodes →