Show Notes
Xin is the Group CEO of GSR Markets, one of crypto's oldest market-making firms - bootstrapped with $20K over twelve years ago and still independently funded today. In this episode, he breaks down why crypto's market structure is fundamentally broken, how misaligned incentives are holding the industry back, and why GSR is transforming into crypto's first full-service investment bank modeled after Goldman Sachs.
THE SHIFT NEWSLETTER 💡Go beyond the mic - subscribe to The Shift, my new weekly newsletter where I share the uncut stories, raw takes, and behind-the-scenes notes from When Shift Happens: https://www.kevinfollonier.com/crypto-web3-newsletter ___________ PARTNERS 🚀 Jupiter is the most used Decentralized Exchange in Crypto and the largest DEX by volume on Solana: https://jup.ag/ 💳 KAST lets you manage and spend stablecoins or crypto with a Visa Card or Apple Pay. Live in 100+ countries: https://go.kast.xyz/VqVO/SHIFT 🔓 Trezor offers the safest cold-storage wallets for crypto and true financial independence. Buy with 10% off (promo code in video): https://trezor.io/?transaction_id=102... 🌱 Bitwise Asset Management manages $15B+ across 30+ crypto investment products — ETFs, index funds, alpha, staking, and more. https://bitwiseinvestments.com/ 🔒Sumsub is the leading full-cycle verification platform for the crypto industry, chosen by 8 out of 10 of the world’s largest exchanges. From instant KYC and KYB to automated crypto transaction monitoring, they help VASPs, exchanges, and DeFi platforms prevent fraud, stay compliant, and scale globally. https://sumsub.com/ 💧 Sui is a next-gen Layer 1 making digital asset ownership fast, private, and secure. https://sui.io/ ♾️ Coinsilium provides vital funding and expert advice to Web3 and AI-powered early-stage technology companies. https://www.coinsilium.com ___________ Follow Xin Song • Twitter: https://x.com/xinsong86 • Twitter: https://x.com/gsr_io • Website: https://www.gsr.io/ FOLLOW WHEN SHIFT HAPPENS Twitter (X): https://x.com/KevinWSHPod Instagram: https://www.instagram.com/kevinfollonier_ TikTok: https://www.tiktok.com/@kevinfollonier_ Linkedin: https://www.linkedin.com/in/kevinfollonier/ Website: https://kevinfollonier.com/ DISCLAIMER The info contained herein is for informational purposes only. Nothing herein shall be construed to be financial, legal, or tax advice. The content of this video is solely the opinions of the speakers who are not a licensed financial advisor or registered investment advisor. Trading cryptocurrencies poses considerable risk of loss. The speakers do not guarantee any particular outcome. 0:00 Introduction1:32 Please Subscribe 2:02 Sleep & Age Banter 3:15 Advantage Of Age & Maturity 7:33 Who Is Xin Song? 9:23 What Did You Learn From Your Parents 12:47 Partnerships: @JupiterExchange @KASTxyz 13:27 What’s Happening With Crypto Right Now Considering The Market 16:12 What Broken Market Structure Means 19:18 Why Crypto Companies Shouldn’t Be Competing With Each Other 21:27 What Shocks You That People Don’t Understand With Crypto vs TradFi 26:42 What’s The Incentive To Make These Changes 28:41 GSR Explained To Your Mom 32:51 Partnerships: @Ethena @sumsub 33:53 Why Do Market Makers In Crypto Have Bad Reputations 36:48 How To Fix The Crypto Market Makers Reputation 40:09 What Does It Mean That GSR Wants To Become The Goldman Sachs Of Crypto 42:05 Example: Goldman Sachs Worked With Coca Cola & How GSR Reflects That In The Web 3 World 44:50 Why Is It Necessary For GSR To Become The Goldman Sachs Of Web 3 48:34 You Made 2 Major Acquisitions, Why? 51:49 Partnerships: @Trezor @BitwiseInvest @SuiNetwork 52:45 Why Is Now The Best Moment For Focusing On Tokenization 56:24 What Must Happen For 10% Of $300 Trillion To Be On Chain 59:20 Katana Explained Simply 1:12:18 Closing Thoughts
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Dan Tapiero, founder of $1.7 billion digital asset firm 10T Holdings, returns to reveal the boring secrets to getting rich in crypto that actually work, from why he passed on FTX to the selling rule that keeps you from giving it all back. After 35 years in investing, including working under legends Stan Druckenmiller, Julian Robertson and Steve Cohen, Dan explains why crypto is the easiest place in the world to make money and the hardest place to keep it. THE SHIFT NEWSLETTER 💡Go beyond the mic - subscribe to The Shift, my new weekly newsletter where I share the uncut stories, raw takes, and behind-the-scenes notes from When Shift Happens: https://www.kevinfollonier.com/crypto-web3-newsletter ___________ PARTNERS ⚖️ Variational aggregates liquidity to offer industry-leading depth on crypto, equities, commodities, and more: https://www.variational.io/ 🚀 Jupiter is the most used Decentralized Exchange in Crypto and the largest DEX by volume on Solana: https://jup.ag/ 💳 KAST lets you manage and spend stablecoins or crypto with a Visa Card or Apple Pay. Live in 100+ countries - Get $20 Signup Bonus - https://go.kast.xyz/VqVO/SHIFT - promo code: SHIFT 🔓 Trezor offers the safest cold-storage wallets for crypto and true financial independence. Buy with 10% off - promo code: WSH10 - https://affil.trezor.io/SH12h 🌱 Bitwise Asset Management manages $15B+ across 30+ crypto investment products — ETFs, index funds, alpha, staking, and more. https://bitwiseinvestments.com/ ⚖️ Ethena is a synthetic dollar protocol on Ethereum, offering a crypto-native, non-bank-dependent stablecoin called USDe. It uses a delta-neutral hedging strategy with staked ETH to maintain a $1 peg. https://ethena.fi/ ♾️ Coinsilium provides vital funding and expert advice to Web3 and AI-powered early-stage technology companies. https://www.coinsilium.com 🚀 Kalshi is a US regulated financial exchange that allows users to trade on the outcomes of real-world events : https://kalshi.com/category/crypto ___________ FOLLOW DAN TAPIERO • Twitter: https://x.com/DTAPCAP • LinkedIn: https://www.linkedin.com/in/dan-tapiero-22b41b191/ FOLLOW 50T HOLDINGS • Twitter: https://x.com/50TFunds • Website: https://www.50tfunds.com/ FOLLOW WHEN SHIFT HAPPENS Twitter (X): https://x.com/KevinWSHPod Instagram: https://www.instagram.com/kevinfollonier_ TikTok: https://www.tiktok.com/@kevinfollonier_ Linkedin: https://www.linkedin.com/in/kevinfollonier/ Website: https://kevinfollonier.com/ DISCLAIMER The info contained herein is for informational purposes only. Nothing herein shall be construed to be financial, legal, or tax advice. The content of this video is solely the opinions of the speakers who are not a licensed financial advisor or registered investment advisor. Trading cryptocurrencies poses considerable risk of loss. The speakers do not guarantee any particular outcome. 0:00 Intro 2:05 What Rich People Understand About Money 3:54 Why Dan Isn't On Instagram 5:18 The Biggest Myths About Getting Rich 6:43 Advice That Keeps People Poor 9:49 How FOMO Becomes The Wrecker Of Wealth 15:25 Partnerships: @Variational @BitwiseInvest 16:17 What People Shouldn't Optimize For In Crypto Today 18:20 Mistakes People Make In Their 20s & 30s 20:54 Knowing When To Sell Is A Skill All Should Learn 25:54 Skill vs Patience In Wealth Building 28:54 Why Do People Sell Their Winners Too Early? 30:46 Partnership: @KASTxyz 31:34 Where We're At Within The Crypto Wealth Cycle 37:20 Dan's Thoughts On Zcash's Progress 39:50 The Best Ways To Bet On Assets Going On Chain 43:01 How Bullish Is Dan On NFTs? 45:38 What Smart People In Crypto Get Wrong Today 48:26 Partnerships: @JupiterExchange @Ethena 49:09 Why All Monetary Value Will Go On Chain 51:21 Where Should A 25-Year-Old Spend Their Energy? 52:57 The Secrets To Getting Rich In Crypto 58:04 What Does A Rich Life Look Like For Dan? 59:58 Closing Thoughts
Raoul Pal believes we have roughly four years to build wealth before AI fundamentally changes how the economy works. THE SHIFT NEWSLETTER 💡Go beyond the mic - subscribe to The Shift, my new weekly newsletter where I share the uncut stories, raw takes, and behind-the-scenes notes from When Shift Happens: https://www.kevinfollonier.com/crypto-web3-newsletter ___________ PARTNERS ⚖️ Variational aggregates liquidity to offer industry-leading depth on crypto, equities, commodities, and more: https://www.variational.io/ 🚀 Jupiter is the most used Decentralized Exchange in Crypto and the largest DEX by volume on Solana: https://jup.ag/ 💳 KAST lets you manage and spend stablecoins or crypto with a Visa Card or Apple Pay. Live in 100+ countries - Get $20 Signup Bonus - https://go.kast.xyz/VqVO/SHIFT - promo code: SHIFT 🔓 Trezor offers the safest cold-storage wallets for crypto and true financial independence. Buy with 10% off - promo code: WSH10 - https://affil.trezor.io/SH12h 🌱 Bitwise Asset Management manages $15B+ across 30+ crypto investment products — ETFs, index funds, alpha, staking, and more. https://bitwiseinvestments.com/ ⚖️ Ethena is a synthetic dollar protocol on Ethereum, offering a crypto-native, non-bank-dependent stablecoin called USDe. It uses a delta-neutral hedging strategy with staked ETH to maintain a $1 peg. https://ethena.fi/ ♾️ Coinsilium provides vital funding and expert advice to Web3 and AI-powered early-stage technology companies. https://www.coinsilium.com 🚀 Kalshi is a US regulated financial exchange that allows users to trade on the outcomes of real-world events : https://kalshi.com/category/crypto ___________ CONNECT WITH RAOUL👇 Twitter: https://x.com/RaoulGMI Linkedin: https://www.linkedin.com/in/raoul-pal-real-vision/ Instagram: https://www.instagram.com/raoulgmi YouTube: @RaoulPalTJM GET RAOUL PAL’S FREE REPORT AND PREPARE FOR THE NEXT DECADE: https://rvtv.io/3YOZZUe CONNECT WITH REAL VISION👇 Twitter: https://x.com/RealVision Website: https://www.instagram.com/realvisiontv YouTube: @RealVisionPresents FOLLOW WHEN SHIFT HAPPENS Twitter (X): https://x.com/KevinWSHPod Instagram: https://www.instagram.com/kevinfollonier_ Linkedin: https://www.linkedin.com/in/kevinfollonier/ Website: https://kevinfollonier.com/ DISCLAIMER The info contained herein is for informational purposes only. Nothing herein shall be construed to be financial, legal, or tax advice. The content of this video is solely the opinions of the speakers who are not a licensed financial advisor or registered investment advisor. Trading cryptocurrencies poses considerable risk of loss. The speakers do not guarantee any particular outcome.
Changpeng Zhao (CZ), founder of Binance, sits down with Kevin live on stage at Bitcoin Asia 2026 in Hong Kong and explains why right now is the best point in history to build wealth in crypto. He breaks down why $1 million Bitcoin is coming faster than anyone expects, why Bitcoin will overtake gold in the next bull run, the exact crypto allocation he tells governments to hold, and what the biggest AI companies are telling him about launching their own tokens. Where the next decade of crypto is going, from the man who built the biggest exchange in the world. THE SHIFT NEWSLETTER 💡Go beyond the mic - subscribe to The Shift, my new weekly newsletter where I share the uncut stories, raw takes, and behind-the-scenes notes from When Shift Happens: https://www.kevinfollonier.com/crypto-web3-newsletter ___________ PARTNERS 🚀 Jupiter is the most used Decentralized Exchange in Crypto and the largest DEX by volume on Solana: https://jup.ag/ 💳 KAST lets you manage and spend stablecoins or crypto with a Visa Card or Apple Pay. Live in 100+ countries: https://go.kast.xyz/VqVO/SHIFT 🔓 Trezor offers the safest cold-storage wallets for crypto and true financial independence. Buy with 10% off (promo code in video): https://trezor.io/?transaction_id=102... 🌱 Bitwise Asset Management manages $15B+ across 30+ crypto investment products — ETFs, index funds, alpha, staking, and more. https://bitwiseinvestments.com/ ⚖️ Ethena is a synthetic dollar protocol on Ethereum, offering a crypto-native, non-bank-dependent stablecoin called USDe. It uses a delta-neutral hedging strategy with staked ETH to maintain a $1 peg. https://ethena.fi/ 💧 Sui is a next-gen Layer 1 making digital asset ownership fast, private, and secure. https://sui.io/ ♾️ Coinsilium provides vital funding and expert advice to Web3 and AI-powered early-stage technology companies. https://www.coinsilium.com ___________ FOLLOW CHANGPENG ZHAO (CZ)👇 Twitter: https://x.com/cz_binance FOLLOW WHEN SHIFT HAPPENS Twitter (X): https://x.com/KevinWSHPod Instagram: https://www.instagram.com/kevinfollonier_ TikTok: https://www.tiktok.com/@kevinfollonier_ Linkedin: https://www.linkedin.com/in/kevinfollonier/ Website: https://kevinfollonier.com/ DISCLAIMER The info contained herein is for informational purposes only. Nothing herein shall be construed to be financial, legal, or tax advice. The content of this video is solely the opinions of the speakers who are not a licensed financial advisor or registered investment advisor. Trading cryptocurrencies poses considerable risk of loss. The speakers do not guarantee any particular outcome. #CryptoNews, #JupiterDEX, #SolanaEcosystem, #DeFiInsights, #DEXAggregator, #CryptoTrading, #Web4, #BlockchainFuture, #TokenEconomics, #CryptoCommunity, #DeFiGrowth, #CryptoAdoption, #FintechRevolution, #CryptoMistakes, #FoundersStory, #CryptoBuilders, #DeFiRevenue, #CryptoVolume, #CryptoCulture, #Web3ToWeb4, #CryptoInnovation, #SolanaDEX, #CryptoProduct, #BlockchainStrategy 0:00 Intro 0:37 Do We Need 25 Years For Bitcoin To Hit $1M 1:36 What’s Needed For This Century To Be Bitcoin Century 3:26 How Tokenization Links To Bitcoin’s Success 5:08 Will Bitcoin Weaken Or Strengthen Governments 8:47 Are Governments Serious About Bitcoin Today 11:14 What Most Governments Aren’t Doing With Bitcoin 12:56 Which Countries Are Doing The Best With Bitcoin 15:36 Will Bitcoin Become More Valuable Than Gold 16:33 Could We Be Wrong About Bitcoin Being Better Than Gold 17:17 How Much Should Countries Go In On Bitcoin 20:37 What’s Driving The Next Bitcoin Cycle 21:49 How AI Agents Will Trade Crypto 25:21 Stablecoins vs Bitcoin’s Future 26:54 What Will CZ Contribute To The Bitcoin Century
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