Unlocking Behaviour Change

Decision fail number 3 of 5: 'I didn't think'

Unlocking Behaviour Change

Show Notes

Continuing on the ‘Top 5 Decision Fails’, Robert and Jamie discuss: ‘I didn’t think’. Why don’t leaders appear to think through the consequences of starting wars? When will the AI bubble burst? Thinking things through comes in three main flavours: depth of analysis, breadth of analysis, and choice of 'decision rule'. Depth in the sense of tracing the possible consequences and their consequences far enough ahead, and breadth in terms of thinking about the whole 'system' that is affected by the decision. The 'decision rule' is about what criteria you are going to use to make the choice. Feel free to suggest future topics via the contact page in the Unlocking Behaviour Change Website. All this and more in today’s episode . . . Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

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