
How do you promote your episodes? & Can I copy your workflow?
the softer cast: podcast advice for small-business owners & creativesShow Notes
Today’s question comes from Stephanie of NoseyAF. She’s wondering how I handle the publication and promotion workflow for my podcast Off the Grid. And can she copy my process? (Yes!)
Tune in to hear my advice on: Why I write a blog post and email for every episode of my show How far ahead I work on episodes and scheduling Ways to prioritize your podcast tasks with the nice, necessary, ideal framework The difference between podcast promotion and marketing Why I place ads for my episodes in ilovecreatives
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More from the softer cast: podcast advice for small-business owners & creatives
Ten years ago today, the very first podcast episode I ever created was published. (You can still listen to it right here.) To celebrate, I've lowered the price of our podcast launch course, Your Podcast is a Portal, to only $99 USD. *** Update: this course now has pay what you can pricing! *** ⠀⠀ Your Podcast is a Portal will teach you all the technical aspects of podcasting. But even more than that – it includes my tender approach to the vulnerable parts of making a show. Because podcasting is not just for white, middle-aged men or Gen Z podcast bros. It's not only for the ideologically-oriented, the technically-savvy, or the pointlessly-chatty. ⠀⠀ Podcasting is for the sensitive people, the softies, the weirdos, the freaks, the outcasts, the geniuses, the dropouts. ⠀⠀ Podcasting is for everyone on the margins and beyond. ⠀⠀ Podcasting is FOR YOU! ⠀⠀ When you create your own show, you're not entering the manosphere arena of podcasting. ⠀⠀ You're carving out your own sacred space to share. ⠀⠀ And you don't have to do that alone. ⠀⠀ Softer Sounds is here to stand behind and beside you in that journey. ⠀⠀ It begins with taking the first step: ⠀⠀ Open your podcast portal today.
Today’s question comes from Rachel of the Money Healing Club podcast. She’s back asking about private podcasts and how to make them — because she noticed I just launched one for my membership the Interweb.
Today we're taking on podcast seasons! Are they good? Bad? Better for some shows than others? 🧐 Should your podcast probably be publishing every week forever if you really want to grow?? 😅 Let's talk about it! Tune in to hear Amelia's take on: The purpose of seasons & how to take breaks Whether or not you lose listeners between seasons Reasons you might want to publish in a consistent rhythm The benefits & drawbacks of an ongoing schedule
In this episode, we're answering two questions for all our friends out there launching new shows or new seasons of your show: What's the point of a podcast trailer? & Are podcast launch parties cool anymore? Tune in to hear Amelia's take on: Two purposes for podcast trailers 🎬 Taking inspiration from Trailer Park Podcast 🏁 Why you probably want to host a launch party 🎈 A simple recipe for podcast success 🧾
We love podcasts of all sizes! But what happens when you invite someone on your show and they ask you how many listeners you have? 🫣 Tune in to hear Amelia's take on: How to right-size your audience 🧮 What to emphasize instead of download numbers 🤗 Two ways to reframe your pitches if potentials guests are asking about your audience size 🖼️ Why you might want to refocus your podcast growth efforts 🌱