Show Notes
Vin Matano is a B2B influencer marketing agency owner and part-time creator who made $200K as a creator and $2.5M through his agency Creator Buzz in 2025. In this episode, we get into how he lands and keeps long-term brand deals, his LinkedIn content strategy, and how he built Creatorbuzz from zero to $2.5M in its first full year. Read the newsletter: https://www.creatorspotlight.com/p/vin-matano __ Get started with Taplio for free Use code: CREATOR1X1 __ Vin Matano LinkedIn YouTube Twitter/X Instagram Creatorbuzz __ Timestamps 00:00 Introducing Vin Matano 01:30 From $94k to $200k in one year 05:32 Getting brand deals and overdelivering 13:48 How many followers do you need for brand deals? 20:10 Partnering brands with creators 25:53 Making $2.5M in a year 28:50 The challenges of being a new founder 31:34 Getting leads with social media 37:24 The three types of LinkedIn posts to go viral 44:38 Debunking LinkedIn myths 49:25 The third generation of B2B marketing 54:12 Changing how success is measured
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