Show Notes
Matt and Clayton race DEKA Mile teams. DEKA’s shirts, medals, and Spartan branding. Kevin’s 10-race DEKA Boston weekend. The cancelled DEKA New York event and missing prize money. DEKA Boston’s volunteer, production, and judging issues. Whether DEKA can fix its event format. HYROX ticket demand and RoxRadar. The rumored HYROX Elite Series schedule, including Bangkok, Las Vegas, and Lyon. BTWE, China’s new fitness race, and its prize money. LT Games adds more spots. First thoughts on the new Apex Fitness Race. Matt, Cheryl, and Kevin talk about Matt’s first DEKA Mile teams race with Clayton, DEKA’s shirts and medals, and Kevin’s 10-race weekend in Boston. They also get into the cancelled DEKA New York event, prize money, volunteer and judging problems, HYROX ticket demand, RoxRadar, the rumored Elite Series schedule, BTWE’s prize money in China, LT Games, and the new Apex Fitness Race. Today’s episode is sponsored by Wodify. When your HYROX gym needs to run smoothly, Wodify delivers. From scheduling and programming to performance tracking and milestone celebrations, all the tools you need are built right in. Book a demo here. Today’s episode is sponsored by Metl. MetL™ stands for honesty and health. Every ingredient is listed clearly, no fillers, no hidden sugars, no gimmicks. It’s more than a beverage; it’s a movement redefining what it means to stay energized, for kids, parents, and future generations. Learn more at metldrink.com Also by Stryd – Personalized Run Training. Powered by the Best Data. Experience the future of running with our most advanced power meter yet, combined with Adaptive Training. Listen on Apple or Spotify Support us through The Cup Of Coffee Follow Hybrid Fitness Media on IG
More from Hybrid Fitness Media
Marc Lou’s 10 year journey building 36 startups solo Earning over $1 million a year at 85% profit with zero employees Sponsor My Body, the auction that sold space on his HYROX race kit Raising $35K in 24 hours and over $112K total Why the story mattered more than the sponsors How AI is changing what one person can build Why he shares his revenue publicly and refuses to hire Living on $5K a month while earning $80K
Matt, Dave, and Chris Bayens discuss the latest HYROX news and preview Hamburg, the first Elite Series race of the season. The proposed HYROX cruise race The first Elite Town Hall and Elite Working Group Coach zones and athlete feedback Points, ties, strength of field, and Elite 15 qualification The new race withdrawal deadline Hamburg women’s race preview Hamburg men’s race preview
Calum Marsh joins Matt to discuss his new book, The Glass Box, an inside look at the rise of CrossFit and the people who built it. Marsh spoke with Greg Glassman, Dave Castro, Lauren Jenai, Matt Fraser, and others while reporting the book. They discuss Glassman’s unconventional leadership, CrossFit’s growth without traditional investors, the Reebok deal, the warning signs that came before 2020, and the decisions that helped unravel the company’s media operation and public standing. They also talk about why CrossFit and HYROX are fundamentally different, whether founder-led companies such as CrossFit, Spartan, GORUCK, and the UFC share a common pattern, and the workplace culture allegations that followed Glassman. Topics include: Why Calum Marsh wrote The Glass Box Reporting the book and interviewing Greg Glassman CrossFit’s early growth and affiliate model The Reebok deal and CrossFit’s unusual business approach CrossFit versus HYROX Glassman, Dave Castro, and founder-led companies The warning signs before CrossFit’s 2020 crisis Media, social media, workplace culture, and Glassman’s exit
Matt, Cheryl, and Dave are joined by Matt Kemp to discuss Hiller’s YouTube channel removal and what it means for creators ATHX Miami recap - format, judging, volunteers, and athlete experience HYROX Boston - sled conditions, course layout, and race-day experience Whether a premium HYROX race package is worth the extra cost The Beijing incident making Saturday Night Live HYROX ticket demand, Flex passes, and spring race availability
HYROX Toronto brought a deep field of Pro athletes and plenty of strong doubles teams. In this combined interview episode, Matt speaks with athletes across the weekend, from the Pro Women and Pro Men races to some of the top doubles teams. Singles interviews: Maddy Eybergen Vivian Tafuto Rachael Wade Chelsea Ribeiro Lindsay Bessegato Laura Sliapnic Courtney Hayre Bethany McChesney Frédéric Dubé Ryan Douglas Stirling Peters Ryan Callahan