"Is This Even Safe?" How to Spot Program Ideas That Cross Professional and Ethical Boundaries

Picture a physio who launched her first online program with seven people enrolled. Six of whom she already knew personally. A sales page with no checkout connected. A program she hadn't finished recording yet. That was Vicky Stewart's launch one. Her most recent launch just crossed six figures. Today's guest, Dr. Vicky Stewart, is a vestibular physiotherapist who spent years watching patients with chronic dizziness fall through the cracks of traditional healthcare. She built The Shift, a 10-w...

Picture a psychologist with 25 years in perinatal mental health — burned out from holding space for loss and trauma for decades. She needed something that was just hers. No clinical notes, no disclosure risk, no empathy fatigue. She chose floristry. And then her perinatal colleagues found out. And asked her to bring it to conferences. Then to teach it online. Now she has a waiting list of clinicians who want in. Today's guest, Carla Anderson, is a clinical psychologist who built two very diff...

Picture a corporate wellness landscape where companies are tired of boring PowerPoint workshops but also can't justify wine tastings when burnout is a WHS compliance issue. There's a gap there. A big one. And what if you could fill it? Today's guest, Dr. Mitzi Liddle, is doing exactly that. She's teaching corporations about play and pleasure - yes, you read that right - as nervous system regulation tools. Not fluff. Not entertainment. Neuroscience-backed performance enhancement. And teams are...

You've got the notebook. The voice memos. The Google Doc titled "possible program ideas" you haven't opened in weeks. You're not short on ideas. You're drowning in reasonable options. And somehow that feels worse than having no ideas at all. Because when you're stuck with multiple good directions and still can't get traction, it starts to feel like a you problem. Like you're overthinking it. Not ready. Not disciplined enough. Here's what you need to hear: You're not failing at this. You're mi...

For 12 months, I've been warning you the traditional therapy model is breaking down. Some of you have been listening. But many have been waiting for clarity. Here's what you need to hear: The last eight weeks changed everything. November 2025: Australia restricted Better Access referrals. December 2025: Fifth consecutive year of US Medicare cuts. January 30, 2026: US telehealth flexibilities expire. While those policy changes hit, something else shifted: 1 in 8 young people now use AI chatbot...