RaboElevate Special: Benchmarking with John Francis – The power of turning data into information
RaboResearch Food & Agribusiness Australia/NZShow Notes
In this third episode of our six-part RaboElevate series, Dr Robin Stonecash sits down with John Francis from Agrista to talk about benchmarking in farm businesses. With more than 30 years in the game, John shares how the top producers he works with use benchmarking to turn their raw farm and financial data into meaningful information. And how this process helps shift from reactionary to anticipatory decision-making to help stay ahead of the game.
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