
415: The Details Behind My $1.5M Advisory Practice (And My Engagement Story!)
The Efficient Advisor: Tactical Business Advice for Financial PlannersSummary
Libby Grywe shares insights from her successful financial planning practice, which she built to generate over $1.5 million in annual revenue while working just three days a week. Operating as a solo advisor, Grywe emphasizes the importance of creating a referral-only practice without relying on traditional marketing strategies. She discusses her journey in hiring and team management, highlighting the mistakes she made along the way and the eventual success she found by focusing on the right roles and people within her business.
Grywe also reflects on her decision to sell her practice, citing personal and professional motivations, including a desire to transition into coaching and the limitations imposed by her previous broker-dealer. She encourages financial advisors to define their own version of success, rather than conforming to industry norms. Additionally, Grywe shares personal updates, including her recent engagement, and offers encouragement to those facing difficult life chapters, reminding them that challenges can lead to new beginnings and opportunities for joy.
Show Notes
We talk a lot about systems, workflows, delegation, and building more efficient financial planning practices around here. But today, we're switching things up! I'm taking you behind the scenes of the advisory practice I built, the mistakes I made along the way, and how I managed to run a $1.5 million practice serving 285 households while working just three days a week. I'm answering some of your most frequently asked questions about my team, my first hires, why I sold my practice, and what I'...
More from The Efficient Advisor: Tactical Business Advice for Financial Planners
In a world where AI is changing how financial advisors do business, one thing is becoming more valuable than ever: genuine human connection. But are you using the right words to attract your ideal clients, build trust, and stand out from the competition? In this episode, I'm joined by returning guest Derek Kinney, who shares the powerful communication strategies behind his wildly popular presentation at Future Proof. We're breaking down three critical moments that can make or break your abili...
We have more technology, automation, AI, and digital tools than ever before—but having more ways to capture information doesn’t necessarily help us decide what deserves our attention. In this episode, I’m sharing why I still rely on a physical planner in an almost entirely digital business and the planning system that has helped me build multiple seven-figure businesses while continuing to work reduced hours. The goal isn’t to cram more into your day. It’s to get intentional about what actual...
Being a financial advisor is one thing. Leading a team, managing different personalities, and holding people accountable without feeling like the bad guy? That’s a whole different skill set! In this episode, I’m joined by Julie from XY Communication to tackle some of the most frustrating (and often uncomfortable) parts of leadership. We’re talking about how to have difficult conversations, communicate expectations clearly, and create a team culture where people feel supported while still gett...
Automation doesn’t fix a bad process—it just helps you do a bad process faster. Yet too often, financial advisors jump straight to the technology: building CRM workflows, connecting Zapier, creating AI assistants, and automating email sequences before they’ve clearly defined what the process is actually supposed to accomplish. In this episode, I’m breaking down why automation should come at the end of process building, not the beginning, and the six steps you need to take before handing anyth...
When a prospect pushes back on your financial planning fee, it can be tempting to lower the price just to get them to say yes. But a fee objection doesn’t automatically mean you have a pricing problem. You might have a value communication problem, an offer problem, or you may simply need to get better at articulating the outcomes your planning creates. In this episode, I’m breaking down why I don’t believe in discounting your fees just because someone asks, how to make your value more tangibl...