Show Notes
In Conversation With.... is a mini chat show for Direct Selling Success. Each episode I will be chatting with a different member of my community about life, direct selling, success, struggles in the network marketing industry. This episode features Amy Downes, Content Wizard where we chat about running a business on social media.
Get Anna's free guide - 100 ways to grow your customer base here https://annagreen.kartra.com/page/web-100ways
Find my social media links, my Direct Selling Success Facebook community, a free download to help with your recruiting and customer building and information on how you can work with me here www.directsellingsuccess.com
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Amy Downes, The Content Wizard, is a social media manager who works with small business owners to wave a wand over their social media. With a background in journalism, marketing and PR, she has some tried-and-tested spells to share, with a bit of mindset transformation magic thrown in too. Her mission is to transform social media, by sharing her the spells she uses to help small business owners get confident in their strategy, show up consistently, and grow their online army. She promises that once you've listened to her, you’ll no longer see social media as a chore, but as a tool with which you can make magic happen! You can connect with Amy on www.instagram.com/contentwizarduk, www.facebook.com/contentwizarduk, www.linkedin.com/amy-downes-wizard, join her free Facebook group on www.facebook.com/groups/contentwizards or book a free 30-minute mini-strategy call here: https://calendly.com/contentplanningwizard/content-planning-chat-wizard-friend
She'd also like to share her new mini-guide with you. 'Conserve Your Magic' is a free tool that will help you find a balance between social media and your busy life schedule - perfect timing with the school holidays coming up!
This PDF comes with handy tips to make the most out of social media without allowing it to overwhelm you PLUS a masterclass recording to delve into the topic with support from the Wizard herself. Download your copy here: subscribepage.io/8IlQ3e
More from Direct Selling Success - Network Marketing Done Right
The network marketing industry can be quite insular. We tend to follow what our company says, duplicate what our upline is doing and stick to the methods we've always been taught. And that's not necessarily a bad thing. The training and support you get from your company and your leaders can be brilliant, and you absolutely should tap into it. However, I don't believe it should be the only place you look. When we stay inside our own little network marketing bubble, the methods we're using can become outdated and we can be slower to catch up with what's happening in the wider business world, how people are buying and the different ways businesses are selling. I'm in quite a unique position because I've been in network marketing for 21 years, but I've also been running my own founder-led business since 2018. I see both worlds, and there are so many things happening in online businesses and traditional businesses that network marketers could take, tweak and use brilliantly. We're going to cover this in today's episode. What could you learn from a salon owner? What can you take from the way a plumber runs their business? How can you use the format from somebody running courses, memberships, masterminds, webinars or challenges? At the end of the day, you're selling something. You might be selling products, pampers, services or the opportunity to join your team, but a lot of the methodology behind how other businesses attract people and make sales can still be used in your network marketing business. In this episode, I talk about why I think network marketing can become stuck in the status quo, why it's important to look outside your company for ideas and how you can start thinking more creatively about the way you build your sales and your team. I also share some practical examples of how you could take the traditional party-plan model of selling one-to-many and bring it into the online world. If something isn't working as well as it used to, or a method you've been taught just doesn't work for you, don't assume that's the only way. Think wider. Think bigger. Look at what people outside network marketing are doing and ask yourself how you could put it into context for your own business.
This episode was recorded the day before my summit. Even if the summit has passed, please do still listen as I talk about the mindset behind reaching out to potential speakers, how it felt being scared and what I did to overcome it and build my summit.
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