Show Notes
From a solo marketer with no blueprint to leading a 14,000-strong community across Australia and New Zealand - this is the story behind The Marketing Club.
In this special episode, our host John turns the mic on Chanel Clark, founder of The Marketing Club and full-time marketing consultant. Off the back of running marketing at Arepa and almost suffering burnout, Chanel took mental health and jumped into the world launching her own business, while building TMC in the background. She's shared honestly about her journey - you’ve probably seen on your LinkedIn feed (daily) - and now she's here to tell the story.
Chanel shares how an idea born from isolation became a thriving movement connecting marketers of all ages and stages.
We cover: The gap in the marketing world that sparked The Marketing Club The moment it clicked - when Chanel knew the idea was working What building a 14K+ community has taught her about marketers in AU/NZ Why now was the right time to launch The Marketing Clubhouse podcast The kinds of stories and voices this show will amplify - and why they matter
Plus, Chanel steps into The Brief for some rapid-fire marketing fun.
If you’ve ever wondered what it takes to build a community from the ground up - or you’re just curious what really happens behind those viral LinkedIn posts - this is the episode to start with.
🎧 Tune in to hear the origin story, lessons learned, and vision driving The Marketing Club Become part of a community built for career progression, industry connections, real-world learning and all the marketing vibes!
Our members get access to educational events, social networking events, dinner club events, webinars, exclusive perks, and a private Slack network of marketers across Australia & New Zealand.
Follow us on Linkedin: https://www.linkedin.com/company/the-marketing-club-au-nz Follow us on Instagram: @themarketingclub_aunz
Find your membership options and subscribe to our newsletter at www.themarketingclub.com or get in touch at [email protected] Hosted on Acast. See acast.com/privacy for more information.
More from TMC Presents: The Marketing Clubhouse
In this episode of The Marketing Clubhouse, we're joined by Gavan Stilgoe, Head of Customer Strategy at R6 Digital, to explore a part of marketing that doesn't always get enough attention: what happens after you've successfully got someone's attention.
In this episode of The Marketing Clubhouse, we're joined by Clive Antony, founder of Christchurch-based creative agency Antony & Mates, to make the case for one of marketing's most overlooked tactics.
In this episode of The Marketing Clubhouse, we're joined by Catherine Toms, founder of AI Growth Academy and a leader in helping marketers and organisations build the skills they need to navigate an AI-powered world.
In this episode of The Marketing Clubhouse, we're joined by Chris Asahara, founder of The Postmasters and an experienced global marketing leader who has spent more than 20 years working across agencies and major brands including Adidas Japan and Les Mills.
In this episode of The Marketing Clubhouse, we're joined by Shyr Godfrey, co-founder of Forty Thieves, to explore what it really takes to build a distinctive brand in a category where consumers already have plenty of choice.